Twilio launches AI Conversations suite with five new pricing tiers
What happened
Between the May 4, 2026 and May 11, 2026 captures of Twilio's pricing page, Pulse recorded 2 changes: New Conversations section added with Orchestrator ($0.0002/1k chars), Intelligence ($0.005/1k chars), Memory ($0.0028/1k chars, $0.007/recall), Enterprise Knowledge ($0.018/GB-Hour, $0.005/retrieval), and Relay ($0.07/min); Builder tools product 'Serverless' renamed to 'Assets' on the pricing page. Same description (serverless environment to run code) and pricing ($0.0001 per request or invocation) retained. Pulse files it as a packaging change (package change, positioning) with a neutral direction. Pulse's latest capture (Sep 7, 2026) lists Conversation Intelligence at $0.01, Enterprise Knowledge at $0.02, Twilio SendGrid Marketing Campaigns at $15, Twilio for Salesforce at $15 and Twilio SendGrid Email API at $19.95.
It lands 28 days after Twilio's previous change, "Twilio Flex Adds $35 Per-User Monthly Tier to Pricing Lineup" (Apr 13, 2026). Twilio has been tracked since 2024-10-01.
In the same window Plivo and Bird also changed their Cloud & DevOps pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Enterprise Knowledge · PackagingAddedNo Conversations sectionConversations section
- Assets · PositioningRenamed
BeforeBuilder tools product 'Serverless'
After'Assets'
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Enterprise Knowledge | Packaging | No Conversations section | Conversations section | Added |
| Assets | Positioning | Builder tools product 'Serverless' | 'Assets' | Renamed |
Values as written on Twilio's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Twilio's pricing page (twilio.com) from May 4, 2026 and May 11, 2026; the change is marked near the top of the page, where Conversations section now appears.
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Twilio, the last 90 days
Full history- Sep 5, 2026packagingTwilio Video ditches $0.004/minute for 5,000 free hours, then $1/hour
- Aug 24, 2026packagingTwilio ditches per-user Video pricing for pay-as-you-go at $0.004/min
- Jul 4, 2026improvedTwilio: Video/Conversation Intelligence pricing overhaul + 4 new products
- May 11, 2026packagingTwilio launches AI Conversations suite with five new pricing tiers · this change
- Apr 13, 2026packagingTwilio Flex Adds $35 Per-User Monthly Tier to Pricing Lineup
Across Cloud & DevOps in the same window
All Cloud & DevOps changes- PlivoMay 11Plivo removes Call Insights add-ons, drops $0.0025/min Premium tier
- BirdMay 5Bird adds Apple Messages, TAM, and Custom API rates to Enterprise plan
- PlivoApr 9Plivo drops phone number pricing, rebrands Pro plan to Pay as you go
- PlivoApr 1Plivo Slashes Voice AI Agent Pricing 78% in Major Platform Overhaul
Questions about this change
Did Twilio raise prices in May 2026?
No list-price increase was recorded between May 4, 2026 and May 11, 2026. The change Pulse detected was a packaging change: package change, positioning.
What changed on Twilio's pricing page between May 4, 2026 and May 11, 2026?
Enterprise Knowledge packaging: No Conversations section → Conversations section, added; Assets positioning: Builder tools product 'Serverless' → 'Assets', renamed. Pulse compared the captures it took on May 4, 2026 and May 11, 2026; the before/after table above lists each item as written on the page.
How often does Twilio change its pricing?
Pulse recorded 1 other pricing-page change for Twilio in the 90 days before this one; the previous change was "Twilio Flex Adds $35 Per-User Monthly Tier to Pricing Lineup" on Apr 13, 2026; Twilio has been tracked since 2024-10-01.