Surfer SEO: New AI Tracker standalone plan added ($158/mo)
What happened
Between the Jul 20, 2026 and Jul 27, 2026 captures of Surfer SEO's pricing page, Pulse recorded one change: Added standalone "AI Tracker" plan at $158/month (billed yearly, saving $324) for tracking brand visibility in AI answers (ChatGPT, Perplexity, Google AI), separate from core content plans. Pulse files it as a packaging change (new plan) with an upward direction. Pulse's latest capture (Nov 2, 2026) lists Discovery at $49, AI Search Analytics at $82, Standard at $99, Pro at $182 and Peace of Mind at $299.
This is the first pricing-page change Pulse has recorded for Surfer SEO. Surfer SEO has been tracked since 2026-07-05.
In the same window Semrush, Google and Ahrefs also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · PlanAddedNo standalonestandalone
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Plan | No standalone | standalone | Added |
Values as written on Surfer SEO's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Surfer SEO's pricing page (surferseo.com) from Jul 20, 2026 and Jul 27, 2026; the change is marked near the top of the page, where standalone now appears.
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The two full-page captures with this change marked up are free with an account.
Surfer SEO, pricing history
Full history- Sep 28, 2026packagingSurfer SEO hides Enterprise's $999/month, shifts tier to custom pricing
- Sep 14, 2026decreaseSurfer SEO: AI Search Analytics price cut $158→$82/mo
- Aug 17, 2026packagingSurfer SEO lets AI Search Analytics stand alone, rebrands 'Compare Plans' as…
- Jul 27, 2026packagingSurfer SEO: New AI Tracker standalone plan added ($158/mo) · this change
Across Marketing & Content in the same window
All Marketing & Content changesQuestions about this change
Did Surfer SEO raise prices in July 2026?
No list-price increase was recorded between Jul 20, 2026 and Jul 27, 2026. The change Pulse detected was a packaging change: new plan.
What changed on Surfer SEO's pricing page between Jul 20, 2026 and Jul 27, 2026?
Plan: No standalone → standalone, added. Pulse compared the captures it took on Jul 20, 2026 and Jul 27, 2026; the before/after table above lists each item as written on the page.
How often does Surfer SEO change its pricing?
Pulse recorded 0 other pricing-page changes for Surfer SEO in the 90 days before this one; Surfer SEO has been tracked since 2026-07-05.
