Reflex swaps Pro multipliers for $25-$200 tiers, narrows Enterprise to GCP
What happened
Between the Sep 21, 2026 and Sep 28, 2026 captures of Reflex's pricing page, Pulse recorded 3 changes: Free plan copy/features rewritten (publish app, database, auth) from framework-first messaging; Pro usage tiers now show explicit $25/$50/$100/$200 replacing 5x/10x/20x/40x multiplier badges; Enterprise cloud narrowed from AWS/GCP/Azure/Databricks to Google Cloud only; repo sync narrowed to GitHub only; added managed database, public sign-in, always-on deploys, no session limits, access restricti. In detail: Enterprise cloud narrowed from AWS/GCP/Azure/Databricks to Google Cloud only; repo sync narrowed to GitHub only; added managed database, public sign-in, always-on deploys, no session limits, access restriction; Pro plan hosted-app limit changed from a fixed cap of 10 apps to open-ended 'Multiple' in the comparison table; Pro card now says 'Publish multiple apps' instead of a specific app count. Pulse files it as a packaging change (package change, feature change, limit increase) with an upward direction. Pulse's latest capture (Oct 26, 2026) lists Pro at $25.
It lands 7 days after Reflex's previous change, "Reflex moves App Code Download to Free plan, reframes Enterprise pitch" (Sep 21, 2026). Before that Pulse recorded "Reflex guts Pro plan: flat $200/mo replaced by $25 base + usage tiers" (Aug 24, 2026) and "Reflex: Pro plan promo price ($3/mo) expired, reverted to $200/mo" (Aug 10, 2026). Reflex has been tracked since 2026-07-05.
In the same window Microsoft, Salesforce, HubSpot, Freshworks and Pipedrive also changed their Software Development & Testing pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Pro · PackagingAdded
BeforeNot listed
Afterexplicit $25/$50/$100/$200 replacing 5x/10x/20x/40x multiplier badges
- Enterprise · FeatureChangedAWS/GCP/Azure/DatabricksGoogle Cloud only
- Pro · LimitChangeda fixed cap of 10 appsopen-ended 'Multiple'
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Pro | Packaging | Not listed | explicit $25/$50/$100/$200 replacing 5x/10x/20x/40x multiplier badges | Added |
| Enterprise | Feature | AWS/GCP/Azure/Databricks | Google Cloud only | Changed |
| Pro | Limit | a fixed cap of 10 apps | open-ended 'Multiple' | Changed |
Values as written on Reflex's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Reflex's pricing page (reflex.dev) from Sep 21, 2026 and Sep 28, 2026; the change is marked near the top of the page, where explicit $25/$50/$100/$200 replacing 5x/10x/20x/40x multiplier badges now appears.
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The two full-page captures with this change marked up are free with an account.
Reflex, the last 90 days
Full history- Oct 19, 2026improvedReflex pivots Enterprise to a forward-deployed custom-build service
- Sep 28, 2026packagingReflex swaps Pro multipliers for $25-$200 tiers, narrows Enterprise to GCP · this change
- Sep 21, 2026packagingReflex moves App Code Download to Free plan, reframes Enterprise pitch
- Aug 24, 2026packagingReflex guts Pro plan: flat $200/mo replaced by $25 base + usage tiers
- Aug 10, 2026packagingReflex: Pro plan promo price ($3/mo) expired, reverted to $200/mo
Across Software Development & Testing in the same window
All Software Development & Testing changes- MicrosoftSep 28Microsoft Speech: batch enhanced-feature no-extra-charge note removed
- SalesforceSep 21Salesforce Small Business axes Products-by-role path, drops 5 SKUs
- HubSpotSep 21HubSpot Service Enterprise drops AI transcript enrichment from Enterprise plan
- FreshworksSep 14Freshworks: new MCP actions add-on ($15/1000) on Freshdesk plans
- PipedriveAug 5Pipedrive: Projects add-on price increase ($6.67→$16)
Questions about this change
Did Reflex raise prices in September 2026?
No list-price increase was recorded between Sep 21, 2026 and Sep 28, 2026. The change Pulse detected was a packaging change: package change, feature change, limit increase.
What changed on Reflex's pricing page between Sep 21, 2026 and Sep 28, 2026?
Pro packaging: Not listed → explicit $25/$50/$100/$200 replacing 5x/10x/20x/40x multiplier badges, added; Enterprise feature: AWS/GCP/Azure/Databricks → Google Cloud only, changed; Pro limit: a fixed cap of 10 apps → open-ended 'Multiple', changed. Pulse compared the captures it took on Sep 21, 2026 and Sep 28, 2026; the before/after table above lists each item as written on the page.
How often does Reflex change its pricing?
Pulse recorded 3 other pricing-page changes for Reflex in the 90 days before this one; the previous change was "Reflex moves App Code Download to Free plan, reframes Enterprise pitch" on Sep 21, 2026; Reflex has been tracked since 2026-07-05.
