Hootsuite offers 50% off Standard plan in Fall Sale, keeps $99 list price
What happened
Between the Nov 2, 2026 and Nov 9, 2026 captures of Hootsuite's pricing page, Pulse recorded one change: New Fall Sale banner: 50% off the Standard plan (half price), with a Claim 50% off link; Standard list price remains $99/user/month. Pulse files it as a pricing change (discount added) with a neutral direction. The current page lists Standard at $99 and Advanced at $249.
It lands 126 days after Hootsuite's previous change, "Hootsuite: Enterprise plan hides minimum seat requirement (5+ → Custom)" (Jul 6, 2026). Before that Pulse recorded "Hootsuite: adds a Professional tier, drops the 25% skip-trial discount" (Jun 29, 2026), "Hootsuite: New Professional plan added, trial terms overhauled" (Jul 3, 2026) and "Hootsuite reveals trial posting limits hidden behind asterisks" (Jun 1, 2026). Hootsuite has been tracked since 2023-11-14.
In the same window HubSpot, Buffer, Sproutsocial and Coschedule also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Standard · DiscountDiscount added
New Fall Sale banner: 50% off the Standard plan (half price), with a Claim 50% off link; Standard list price remains $99/user/month.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Standard | Discount | New Fall Sale banner: 50% off the Standard plan (half price), with a Claim 50% off link; Standard list price remains $99/user/month. | Discount added | |
Values as written on Hootsuite's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Hootsuite's pricing page (hootsuite.com) from Nov 2, 2026 and Nov 9, 2026; the change is marked near the top of the page.
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Hootsuite, pricing history
Full history- Nov 9, 2026packagingHootsuite offers 50% off Standard plan in Fall Sale, keeps $99 list price · this change
- Jul 6, 2026packagingHootsuite: Enterprise plan hides minimum seat requirement (5+ → Custom)
- Jun 29, 2026packagingHootsuite: adds a Professional tier, drops the 25% skip-trial discount
- Jul 3, 2026packagingHootsuite: New Professional plan added, trial terms overhauled
- Jun 1, 2026packagingHootsuite reveals trial posting limits hidden behind asterisks
- May 18, 2026packagingHootsuite quietly removes trial account restrictions from pricing page
- May 11, 2026packagingHootsuite caps trial posting at 10–20 daily, blocks bulk uploads
Across Marketing & Content in the same window
All Marketing & Content changes- HubSpotNov 9HubSpot Operations doubles Marketing Pro AEO to 50 prompts, 5,000 answers
- BufferNov 9Buffer Free plan now gets 250 tags and Notes for team collaboration
- SproutsocialNov 2Sproutsocial adds $28 Trellis Plus AI credits and launches NewsWhip platform
- CoscheduleOct 26Coschedule drops unlimited seats and profiles from Suite plan, now custom
Questions about this change
Did Hootsuite raise prices in November 2026?
No list-price increase was recorded between Nov 2, 2026 and Nov 9, 2026. The change Pulse detected was a pricing change: discount added.
What changed on Hootsuite's pricing page between Nov 2, 2026 and Nov 9, 2026?
New Fall Sale banner: 50% off the Standard plan (half price), with a Claim 50% off link; Standard list price remains $99/user/month. Pulse compared the captures it took on Nov 2, 2026 and Nov 9, 2026; the before/after table above lists each item as written on the page.
How often does Hootsuite change its pricing?
Pulse recorded 0 other pricing-page changes for Hootsuite in the 90 days before this one; the previous change was "Hootsuite: Enterprise plan hides minimum seat requirement (5+ → Custom)" on Jul 6, 2026; Hootsuite has been tracked since 2023-11-14.