Buffer Free plan now gets 250 tags and Notes for team collaboration
What happened
Between the Nov 2, 2026 and Nov 9, 2026 captures of Buffer's pricing page, Pulse recorded 2 changes: Free plan tag limit raised from 3 tags to 250 tags, matching Essentials and Team; Notes feature reworded to team collaboration (mention teammates, real-time notifications); markdown also shows Free plan now includes Notes. In detail: Notes now included on the Free plan (previously Essentials and Team only), and repositioned as team collaboration: discuss content, mention teammates, get real-time notifications. Pulse files it as a packaging change (freemium change, feature added) with an upward direction. The current page lists Essentials at $5 and Team at $10.
It lands 7 days after Buffer's previous change, "Buffer boosts API rate limits up to 3x and makes 30-day caps per channel" (Nov 2, 2026). Buffer has been tracked since 2023-11-14.
In the same window Hootsuite, Sproutsocial, Coschedule and Sendible also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Essentials, Team · Free tierChanged3 tags250 tags
- Essentials, Team · FeatureFeature added
Notes now included on the Free plan (previously Essentials and Team only), and repositioned as team collaboration: discuss content, mention teammates, get real-time notifications.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Essentials, Team | Free tier | 3 tags | 250 tags | Changed |
| Essentials, Team | Feature | Notes now included on the Free plan (previously Essentials and Team only), and repositioned as team collaboration: discuss content, mention teammates, get real-time notifications. | Feature added | |
Values as written on Buffer's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Buffer's pricing page (buffer.com) from Nov 2, 2026 and Nov 9, 2026; the change is marked around the middle of the page, where "3 tags" becomes "250 tags".
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Buffer, the last 90 days
Full history- Nov 9, 2026packagingBuffer Free plan now gets 250 tags and Notes for team collaboration · this change
- Nov 2, 2026packagingBuffer boosts API rate limits up to 3x and makes 30-day caps per channel
Across Marketing & Content in the same window
All Marketing & Content changes- HootsuiteNov 9Hootsuite offers 50% off Standard plan in Fall Sale, keeps $99 list price
- SproutsocialNov 2Sproutsocial adds $28 Trellis Plus AI credits and launches NewsWhip platform
- CoscheduleOct 26Coschedule drops unlimited seats and profiles from Suite plan, now custom
- SendibleOct 19Sendible moves dedicated account manager down to $199/mo Premium plan
Questions about this change
Did Buffer raise prices in November 2026?
No list-price increase was recorded between Nov 2, 2026 and Nov 9, 2026. The change Pulse detected was a packaging change: freemium change, feature added.
What changed on Buffer's pricing page between Nov 2, 2026 and Nov 9, 2026?
Essentials, Team free tier: 3 tags → 250 tags, changed; Notes now included on the Free plan (previously Essentials and Team only), and repositioned as team collaboration: discuss content, mention teammates, get real-time notifications. Pulse compared the captures it took on Nov 2, 2026 and Nov 9, 2026; the before/after table above lists each item as written on the page.
How often does Buffer change its pricing?
Pulse recorded 1 other pricing-page change for Buffer in the 90 days before this one; the previous change was "Buffer boosts API rate limits up to 3x and makes 30-day caps per channel" on Nov 2, 2026; Buffer has been tracked since 2023-11-14.