Clarify reveals Growth at $1,000/mo and adds a 20% annual discount on Starter
What happened
Between the Aug 31, 2026 and Sep 7, 2026 captures of Clarify's pricing page, Pulse recorded 2 changes: Growth's hidden price revealed (Custom -> From $1,000/mo, 100k credits); Starter moved from flat $50/mo to $40/mo billed annually (Save 20%) with selectable 5k-40k credit tiers; Homepage headline changed from 'Pay for work done, not seats filled' to 'Unlimited seats on every plan. Pay for the work, not the headcount.' Marketing copy only, not a feature change. In detail: Pricing page headline changed from 'Pay for work done, not seats filled' to 'Unlimited seats on every plan. Pay for the work, not the headcount.' Marketing copy only, not a feature change. Pulse files it as a packaging change (positioning, package change) with a neutral direction. Pulse's latest capture (Sep 9, 2026) lists Starter at $40 and Growth at $1,000.
It lands 42 days after Clarify's previous change, "Clarify reveals hidden $300/mo Starter+ tier via new team-size slider" (Jul 27, 2026). Clarify has been tracked since 2026-07-05.
In the same window Salesforce, Microsoft, HubSpot, Pipedrive and Freshworks also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- All plans · PositioningReworded
BeforePay for work done, not seats filled
AfterUnlimited seats on every plan. Pay for the work, not the headcount
- Growth, Starter · Packaging−20%$50/mo$40/mo
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| All plans | Positioning | Pay for work done, not seats filled | Unlimited seats on every plan. Pay for the work, not the headcount | Reworded |
| Growth, Starter | Packaging | $50/mo | $40/mo | −20% |
Values as written on Clarify's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Clarify's pricing page (www.clarify.ai) from Aug 31, 2026 and Sep 7, 2026; the change is marked near the top of the page, where "Pay for work done, not seats filled" becomes "Unlimited seats on every plan. Pay for the work, not the headcount".
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The two full-page captures with this change marked up are free with an account.
Clarify, the last 90 days
Full history- Sep 7, 2026packagingClarify reveals Growth at $1,000/mo and adds a 20% annual discount on Starter · this change
- Jul 27, 2026packagingClarify reveals hidden $300/mo Starter+ tier via new team-size slider
Across CRM in the same window
All CRM changes- SalesforceSep 7Salesforce Small Business axes Free Suite plan, leaves only Starter and Pro
- MicrosoftAug 31Microsoft Speech: Voice Live Pro Cached Input $40→$0.40; GPT Realtime 2 added
- HubSpotAug 31HubSpot Service Starter: Starter plan renamed to Starter Customer Platform
- PipedriveAug 5Pipedrive: Projects add-on price increase ($6.67→$16)
- FreshworksJul 20Freshworks: free starter program ($0 for 1-2 agents/6mo) removed
Questions about this change
Did Clarify raise prices in September 2026?
No list-price increase was recorded between Aug 31, 2026 and Sep 7, 2026. The change Pulse detected was a packaging change: positioning, package change.
What changed on Clarify's pricing page between Aug 31, 2026 and Sep 7, 2026?
All plans positioning: Pay for work done, not seats filled → Unlimited seats on every plan. Pay for the work, not the headcount, reworded; Growth, Starter packaging: $50/mo → $40/mo (−20%). Pulse compared the captures it took on Aug 31, 2026 and Sep 7, 2026; the before/after table above lists each item as written on the page.
How often does Clarify change its pricing?
Pulse recorded 1 other pricing-page change for Clarify in the 90 days before this one; the previous change was "Clarify reveals hidden $300/mo Starter+ tier via new team-size slider" on Jul 27, 2026; Clarify has been tracked since 2026-07-05.