folk: Top-tier plan renamed from Custom to Enterprise
What happened
Between the Mar 30, 2026 and Jun 29, 2026 captures of folk's pricing page, Pulse recorded one change: Third pricing tier renamed from "Custom" to "Enterprise" (pricing card + comparison table); price (from $80/€67/member/month, $960/€804 billed yearly) and included features unchanged. In detail: Top-tier plan renamed from 'Custom' to 'Enterprise' across the pricing cards and comparison table; pricing (from $80/€67 per member/month, $960/€804 billed yearly) and included features are unchanged. Pulse files it as a packaging change (plan renamed) with a neutral direction. Pulse's latest capture (Jul 6, 2026) lists Standard at $24, Premium at $48 and Enterprise at $80.
It lands 114 days after folk's previous change, "folk raises CRM prices 20% across Standard and Premium plans" (Mar 11, 2026). folk has been tracked since 2026-02-27.
In the same window HubSpot, Notion, monday.com, Salesforce and Pipedrive also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Enterprise · PlanRewordedCustomEnterprise
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Enterprise | Plan | Custom | Enterprise | Reworded |
Values as written on folk's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of folk's pricing page (www.folk.app) from Mar 30, 2026 and Jun 29, 2026; the change is marked near the top of the page, where "Custom" becomes "Enterprise".
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The two full-page captures with this change marked up are free with an account.
folk, pricing history
Full history- Jul 6, 2026improvedfolk: Enterprise adds granular security & permission controls
- Jul 3, 2026packagingfolk: Top-tier plan renamed from Custom to Enterprise · this change
- Mar 11, 2026increasefolk raises CRM prices 20% across Standard and Premium plans
Across CRM in the same window
All CRM changes- HubSpotJul 3HubSpot Suiteenterprise: New AEO product launched + Starter price cut $9→$7/mo/seat
- NotionJul 2Notion: launched Workers (Beta) developer/agent tooling
- monday.comJul 2monday.com: AI credits now itemized w/ offsetting discount + 2 more changes
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
- PipedriveApr 6Pipedrive Drops Competitive Comparison Section From Pricing Page
Questions about this change
Did folk raise prices in June 2026?
No list-price increase was recorded between Mar 30, 2026 and Jun 29, 2026. The change Pulse detected was a packaging change: plan renamed.
What changed on folk's pricing page between Mar 30, 2026 and Jun 29, 2026?
Enterprise plan: Custom → Enterprise, reworded. Pulse compared the captures it took on Mar 30, 2026 and Jun 29, 2026; the before/after table above lists each item as written on the page.
How often does folk change its pricing?
Pulse recorded 0 other pricing-page changes for folk in the 90 days before this one; the previous change was "folk raises CRM prices 20% across Standard and Premium plans" on Mar 11, 2026; folk has been tracked since 2026-02-27.