folk raises CRM prices 20% across Standard and Premium plans
What happened
Between the Mar 2, 2026 and Mar 9, 2026 captures of folk's pricing page, Pulse recorded one change: Standard annual price increased 20% ($20→$24/member/month); Premium annual price increased 20% ($40→$48/member/month) [Standard: $20→$24/month, $240→$288/year billed yearly; Premium: $40→$48/month, $480→$576/year billed yearly]. Pulse files it as a pricing change (price increase) with an upward direction. Pulse's latest capture (Jul 6, 2026) lists Standard at $24, Premium at $48 and Enterprise at $80.
This is the first pricing-page change Pulse has recorded for folk. folk has been tracked since 2026-02-27.
In the same window HubSpot, Notion, monday.com, Pipedrive and Salesforce also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Standard, Premium · Price+20%$20$24/member/month
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Standard, Premium | Price | $20 | $24/member/month | +20% |
Values as written on folk's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of folk's pricing page (www.folk.app) from Mar 2, 2026 and Mar 9, 2026; the change is marked near the top of the page, where standard, premium price reads $20 and then $24/member/month.
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The two full-page captures with this change marked up are free with an account.
folk, pricing history
Full history- Jul 6, 2026improvedfolk: Enterprise adds granular security & permission controls
- Jul 3, 2026packagingfolk: Top-tier plan renamed from Custom to Enterprise
- Mar 11, 2026increasefolk raises CRM prices 20% across Standard and Premium plans · this change
Across CRM in the same window
All CRM changes- HubSpotMar 10HubSpot Adds User Management to Free Tools, Expands Data Hub
- NotionMar 5Notion launches Custom Agents add-on, opens guest seats to unlimited
- monday.comFeb 23monday.com bundles AI features into new Enterprise AI package
- PipedriveJan 22Pipedrive Updates Pricing Terminology from 'Per User' to 'Per Seat' Across All Plans
- SalesforceJan 12Salesforce Renames Data Cloud to Data 360, Signaling Major Shift in Product Strategy
Questions about this change
Did folk raise prices in March 2026?
Yes. Pulse captured folk's pricing page on Mar 2, 2026 and again on Mar 9, 2026 and recorded 1 price increase: Standard, Premium: $20 → $24/member/month (+20%).
What changed on folk's pricing page between Mar 2, 2026 and Mar 9, 2026?
Standard, Premium price: $20 → $24/member/month (+20%). Pulse compared the captures it took on Mar 2, 2026 and Mar 9, 2026; the before/after table above lists each item as written on the page.
How often does folk change its pricing?
Pulse recorded 0 other pricing-page changes for folk in the 90 days before this one; folk has been tracked since 2026-02-27.