Clicksend Reduces Dedicated SMS/MMS Number Pricing by 10.1% to $3.11/month
What happened
Between the Oct 1, 2024 and Jan 1, 2025 captures of Clicksend's pricing page, Pulse recorded 3 changes: Dedicated SMS/MMS number pricing decreased from $3.46 to $3.11 per month (10.1% decrease); Dedicated Shortcode offering removed from pricing page ($1002.10/month + $1002.10 setup fee); SMS pricing presentation restructured: moved from inline pricing table to dedicated pricing breakdown section with hero callout. Pulse files it as a pricing change (price decrease, add-on removed, package change) with a downward direction. Pulse's latest capture (Jul 6, 2026) lists Growth at $0.02 per SMS, Enterprise at $0.01 per SMS, Boost at $0.03 per SMS, Scale at $0.01 per SMS and Toll Free Number at $3.47.
Clicksend's previous recorded change was "Clicksend SMS Dedicated Number Monthly Fee Jumps 107% from $1.67 to $3.46, Significantly Impacting Pricing Structure" (Q3 2024). Clicksend has been tracked since 2024-10-01.
In the same window Klaviyo also changed their Collaboration & Productivity pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- MMS · Price−10%$3.46$3.11 per month
- Dedicated Shortcode · Add-onRemoved
BeforeDedicated Shortcode offering
AfterNo Dedicated Shortcode offering
- SMS · PackagingChanged
Beforeinline pricing table
Afterdedicated pricing breakdown section
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| MMS | Price | $3.46 | $3.11 per month | −10% |
| Dedicated Shortcode | Add-on | Dedicated Shortcode offering | No Dedicated Shortcode offering | Removed |
| SMS | Packaging | inline pricing table | dedicated pricing breakdown section | Changed |
Values as written on Clicksend's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Clicksend's pricing page (clicksend.com) from Oct 1, 2024 and Jan 1, 2025; the change is marked on the page, where mms price reads $3.46 and then $3.11 per month.
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The two full-page captures with this change marked up are free with an account.
Clicksend, the last 90 days
Full history- Q3 2025increaseClicksend Increases SMS Pricing for '5k or More' Tier by 5.7%, Now $0.0185 per SMS
- Q2 2025increaseClicksend Raises SMS Pricing for '50k or More' Tier by 4.4%, Now $0.0119 per SMS
- Q1 2025increaseClicksend Implements Price Increases Across SMS Tiers and MMS Toll Free Numbers, Notably Raising SMS Under 5k by 1.7%
- Q4 2024packagingClicksend Reduces Dedicated SMS/MMS Number Pricing by 10.1% to $3.11/month · this change
- Q3 2024increaseClicksend SMS Dedicated Number Monthly Fee Jumps 107% from $1.67 to $3.46, Significantly Impacting Pricing Structure
Across Collaboration & Productivity in the same window
All Collaboration & Productivity changes- KlaviyoJan 12Klaviyo Expands Pre-Built Integrations to 350+ and Introduces Australia MMS Support with New Pricing
- KlaviyoJan 12Klaviyo Expands Mobile Messaging Pricing to Include WhatsApp, Enhancing SMS and WhatsApp Integration for All Users
- KlaviyoJan 12Klaviyo Expands SMS Availability to Germany and Netherlands at 12 Credits per SMS
- KlaviyoJan 12Klaviyo Introduces Customer Hub for Enhanced Order Tracking and Returns with Every Marketing Plan
Questions about this change
Did Clicksend raise prices in January 2025?
No — prices went down. Between Oct 1, 2024 and Jan 1, 2025 Clicksend's pricing page showed 1 price cut: MMS: $3.46 → $3.11 per month (−10%).
What changed on Clicksend's pricing page between Oct 1, 2024 and Jan 1, 2025?
MMS price: $3.46 → $3.11 per month (−10%); Dedicated Shortcode add-on: Dedicated Shortcode offering → No Dedicated Shortcode offering, removed; SMS packaging: inline pricing table → dedicated pricing breakdown section, changed. Pulse compared the captures it took on Oct 1, 2024 and Jan 1, 2025; the before/after table above lists each item as written on the page.
How often does Clicksend change its pricing?
Pulse recorded 1 other pricing-page change for Clicksend in the 90 days before this one; the previous change was "Clicksend SMS Dedicated Number Monthly Fee Jumps 107% from $1.67 to $3.46, Significantly Impacting Pricing Structure" in Q3 2024; Clicksend has been tracked since 2024-10-01.