Clicksend Raises SMS Pricing for '50k or More' Tier by 4.4%, Now $0.0119 per SMS
What happened
Between the Apr 1, 2025 and Jul 6, 2025 captures of Clicksend's pricing page, Pulse recorded 5 changes: SMS pricing tier '50k or more' increased from $0.0114 to $0.0119 per SMS (4.4% increase); SMS pricing tier '5k or more' increased from $0.0169 to $0.0175 per SMS (3.6% increase); SMS pricing tier 'Under 5k' increased from $0.0236 to $0.0245 per SMS (3.8% increase); Toll-Free Number monthly fee increased from $3.15 to $3.27 (3.8% increase); SMS pricing tier '150k or more' increased from $0.0084 to $0.0088 per SMS (4.8% increase). Pulse files it as a pricing change (price increase) with an upward direction. Pulse's latest capture (Jul 6, 2026) lists Growth at $0.02 per SMS, Enterprise at $0.01 per SMS, Boost at $0.03 per SMS, Scale at $0.01 per SMS and Toll Free Number at $3.47.
Clicksend's previous recorded change was "Clicksend Implements Price Increases Across SMS Tiers and MMS Toll Free Numbers, Notably Raising SMS Under 5k by 1.7%" (Q1 2025). Clicksend has been tracked since 2024-10-01.
In the same window Klaviyo also changed their Collaboration & Productivity pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- SMS · Price+4%$0.0114$0.0119 per SMS
- SMS · Price+4%$0.0169$0.0175 per SMS
- SMS · Price+4%$0.0236$0.0245 per SMS
- — · Price+4%$3.15$3.27
- SMS · Price+5%$0.0084$0.0088 per SMS
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| SMS | Price | $0.0114 | $0.0119 per SMS | +4% |
| SMS | Price | $0.0169 | $0.0175 per SMS | +4% |
| SMS | Price | $0.0236 | $0.0245 per SMS | +4% |
| — | Price | $3.15 | $3.27 | +4% |
| SMS | Price | $0.0084 | $0.0088 per SMS | +5% |
Values as written on Clicksend's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Clicksend's pricing page (clicksend.com) from Apr 1, 2025 and Jul 6, 2025; the change is marked on the page, where sms price reads $0.0114 and then $0.0119 per SMS.
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The two full-page captures with this change marked up are free with an account.
Clicksend, the last 90 days
Full history- Jan 11, 2026increaseClicksend Increases SMS Pricing for '150k or More' Tier by 2.3%, Now $0.0090 per SMS
- Week 1, 2026increaseClicksend raises Toll Free Number monthly fee to $3.36
- Q3 2025increaseClicksend Increases SMS Pricing for '5k or More' Tier by 5.7%, Now $0.0185 per SMS
- Q2 2025increaseClicksend Raises SMS Pricing for '50k or More' Tier by 4.4%, Now $0.0119 per SMS · this change
- Q1 2025increaseClicksend Implements Price Increases Across SMS Tiers and MMS Toll Free Numbers, Notably Raising SMS Under 5k by 1.7%
Across Collaboration & Productivity in the same window
All Collaboration & Productivity changes- KlaviyoJan 12Klaviyo Expands Pre-Built Integrations to 350+ and Introduces Australia MMS Support with New Pricing
- KlaviyoJan 12Klaviyo Expands Mobile Messaging Pricing to Include WhatsApp, Enhancing SMS and WhatsApp Integration for All Users
- KlaviyoJan 12Klaviyo Expands SMS Availability to Germany and Netherlands at 12 Credits per SMS
- KlaviyoJan 12Klaviyo Introduces Customer Hub for Enhanced Order Tracking and Returns with Every Marketing Plan
Questions about this change
Did Clicksend raise prices in July 2025?
Yes. Pulse captured Clicksend's pricing page on Apr 1, 2025 and again on Jul 6, 2025 and recorded 5 price increases: SMS: $0.0114 → $0.0119 per SMS (+4%); SMS: $0.0169 → $0.0175 per SMS (+4%); SMS: $0.0236 → $0.0245 per SMS (+4%); $3.15 → $3.27 (+4%); SMS: $0.0084 → $0.0088 per SMS (+5%).
What changed on Clicksend's pricing page between Apr 1, 2025 and Jul 6, 2025?
SMS price: $0.0114 → $0.0119 per SMS (+4%); SMS price: $0.0169 → $0.0175 per SMS (+4%); SMS price: $0.0236 → $0.0245 per SMS (+4%); price: $3.15 → $3.27 (+4%); SMS price: $0.0084 → $0.0088 per SMS (+5%). Pulse compared the captures it took on Apr 1, 2025 and Jul 6, 2025; the before/after table above lists each item as written on the page.
How often does Clicksend change its pricing?
Pulse recorded 1 other pricing-page change for Clicksend in the 90 days before this one; the previous change was "Clicksend Implements Price Increases Across SMS Tiers and MMS Toll Free Numbers, Notably Raising SMS Under 5k by 1.7%" in Q1 2025; Clicksend has been tracked since 2024-10-01.