Clicksend Raises SMS Pricing Across Multiple Tiers, Most Notably from $0.0242 to $0.0247 for Under 5k Tier
What happened
Between the Dec 5, 2023 and Jan 25, 2024 captures of Clicksend's pricing page, Pulse recorded 7 changes: SMS pricing increased for Under 5k tier from $0.0242 to $0.0247 per SMS; SMS pricing increased for 50k or more tier from $0.0117 to $0.0119 per SMS; SMS pricing increased for 5k or more tier from $0.0173 to $0.0177 per SMS; SMS Dedicated Shortcode setup fee decreased from $966.72 to $957.00; SMS Dedicated Number decreased from $1.67/month to $1.65/month; SMS Dedicated Shortcode monthly fee decreased from $966.72 to $957.00; SMS pricing increased for 150k or more tier from $0.0087 to $0.0088 per SMS. Pulse files it as a pricing change (price increase, price decrease) with a neutral direction. Pulse's latest capture (Jul 6, 2026) lists Growth at $0.02 per SMS, Enterprise at $0.01 per SMS, Boost at $0.03 per SMS, Scale at $0.01 per SMS and Toll Free Number at $3.47.
This is the first pricing-page change Pulse has recorded for Clicksend. Clicksend has been tracked since 2024-10-01.
In the same window Klaviyo also changed their Collaboration & Productivity pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- SMS · Price+2%$0.0242$0.0247 per SMS
- SMS · Price+2%$0.0117$0.0119 per SMS
- SMS · Price+2%$0.0173$0.0177 per SMS
- Dedicated Shortcode · Price−1%$966.72$957.00
- — · Price−1%$1.67/month$1.65/month
- Dedicated Shortcode · Price−1%$966.72$957.00
- SMS · Price+1%$0.0087$0.0088 per SMS
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| SMS | Price | $0.0242 | $0.0247 per SMS | +2% |
| SMS | Price | $0.0117 | $0.0119 per SMS | +2% |
| SMS | Price | $0.0173 | $0.0177 per SMS | +2% |
| Dedicated Shortcode | Price | $966.72 | $957.00 | −1% |
| — | Price | $1.67/month | $1.65/month | −1% |
| Dedicated Shortcode | Price | $966.72 | $957.00 | −1% |
| SMS | Price | $0.0087 | $0.0088 per SMS | +1% |
Values as written on Clicksend's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Clicksend's pricing page (clicksend.com) from Dec 5, 2023 and Jan 25, 2024; the change is marked on the page, where sms price reads $0.0242 and then $0.0247 per SMS.
Sign in to see the evidence
The two full-page captures with this change marked up are free with an account.
Clicksend, pricing history
Full history- Q3 2024increaseClicksend SMS Dedicated Number Monthly Fee Jumps 107% from $1.67 to $3.46, Significantly Impacting Pricing Structure
- Q2 2024increaseClicksend Increases SMS Pricing for 150k+ Messages Tier by 4.7%, Raising Cost from $0.0086 to $0.0090 per SMS
- Q1 2024decreaseClicksend Reduces SMS Dedicated Shortcode Setup Fee by 2.8%, Lowering Cost from $957 to $930.32
- Dec 2023increaseClicksend Raises SMS Pricing Across Multiple Tiers, Most Notably from $0.0242 to $0.0247 for Under 5k Tier · this change
Across Collaboration & Productivity in the same window
All Collaboration & Productivity changes- KlaviyoJan 12Klaviyo Expands Pre-Built Integrations to 350+ and Introduces Australia MMS Support with New Pricing
- KlaviyoJan 12Klaviyo Expands Mobile Messaging Pricing to Include WhatsApp, Enhancing SMS and WhatsApp Integration for All Users
- KlaviyoJan 12Klaviyo Expands SMS Availability to Germany and Netherlands at 12 Credits per SMS
- KlaviyoJan 12Klaviyo Introduces Customer Hub for Enhanced Order Tracking and Returns with Every Marketing Plan
Questions about this change
Did Clicksend raise prices in January 2024?
No — prices went down. Between Dec 5, 2023 and Jan 25, 2024 Clicksend's pricing page showed 3 price cuts: Dedicated Shortcode: $966.72 → $957.00 (−1%); $1.67/month → $1.65/month (−1%); Dedicated Shortcode: $966.72 → $957.00 (−1%).
What changed on Clicksend's pricing page between Dec 5, 2023 and Jan 25, 2024?
SMS price: $0.0242 → $0.0247 per SMS (+2%); SMS price: $0.0117 → $0.0119 per SMS (+2%); SMS price: $0.0173 → $0.0177 per SMS (+2%); Dedicated Shortcode price: $966.72 → $957.00 (−1%); price: $1.67/month → $1.65/month (−1%); Dedicated Shortcode price: $966.72 → $957.00 (−1%); SMS price: $0.0087 → $0.0088 per SMS (+1%). Pulse compared the captures it took on Dec 5, 2023 and Jan 25, 2024; the before/after table above lists each item as written on the page.
How often does Clicksend change its pricing?
Pulse recorded 0 other pricing-page changes for Clicksend in the 90 days before this one; Clicksend has been tracked since 2024-10-01.