BuiltWith drops free t-shirt perk from plan feature list
What happened
Between the Oct 19, 2026 and Oct 26, 2026 captures of BuiltWith's pricing page, Pulse recorded one change: Free T-Shirt perk (a free t-shirt for creating reports) removed from the plan feature list. Pulse files it as a product change (feature removed) with a downward direction. Pulse's latest capture (Oct 27, 2026) lists Basic at $245.83, Pro at $412.5 and Team at $829.17.
It lands 125 days after BuiltWith's previous change, "BuiltWith expands technology tracking by 4,897 to 121,199 total" (Jun 23, 2026). Before that Pulse recorded "BuiltWith expands database by 1,866 to track 116,302 web technologies" (Jun 15, 2026), "Team plan now displays full feature set (Technologies, Keywords, Retail Reports, CRM Integration " (May 25, 2026) and "BuiltWith launches $6K Team Ultra plan with unlimited API access" (May 12, 2026). BuiltWith has been tracked since 2025-12-20.
In the same window G2, DAT Freight & Analytics and Similarweb also changed their Data & Analytics pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · FeatureFeature removed
Free T-Shirt perk (a free t-shirt for creating reports) removed from the plan feature list.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Feature | Free T-Shirt perk (a free t-shirt for creating reports) removed from the plan feature list. | Feature removed | |
Values as written on BuiltWith's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of BuiltWith's pricing page (builtwith.com) from Oct 19, 2026 and Oct 26, 2026; the change is marked around the middle of the page.
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BuiltWith, pricing history
Full history- Oct 26, 2026packagingBuiltWith drops free t-shirt perk from plan feature list · this change
- Jun 23, 2026improvedBuiltWith expands technology tracking by 4,897 to 121,199 total
- Jun 15, 2026improvedBuiltWith expands database by 1,866 to track 116,302 web technologies
- May 25, 2026packagingTeam plan now displays full feature set (Technologies, Keywords, Retail Reports, CRM Integration ...
- May 12, 2026packagingBuiltWith launches $6K Team Ultra plan with unlimited API access
- Apr 3, 2026improvedBuiltWith Launches Predictive Tech-Switch Alerts Across All Plans
- Feb 9, 2026packagingBuiltWith expands technology tracking, adds 3 new tools to its arsenal.
Across Data & Analytics in the same window
All Data & Analytics changesQuestions about this change
Did BuiltWith raise prices in October 2026?
No list-price increase was recorded between Oct 19, 2026 and Oct 26, 2026. The change Pulse detected was a product change: feature removed.
What changed on BuiltWith's pricing page between Oct 19, 2026 and Oct 26, 2026?
Free T-Shirt perk (a free t-shirt for creating reports) removed from the plan feature list. Pulse compared the captures it took on Oct 19, 2026 and Oct 26, 2026; the before/after table above lists each item as written on the page.
How often does BuiltWith change its pricing?
Pulse recorded 0 other pricing-page changes for BuiltWith in the 90 days before this one; the previous change was "BuiltWith expands technology tracking by 4,897 to 121,199 total" on Jun 23, 2026; BuiltWith has been tracked since 2025-12-20.