Chicago, IL-based B2B software review marketplace founded in 2012. Private. Operates in software evaluation and buyer intent markets. Serves software vendors and buyers with peer reviews, market intelligence, and demand generation tools.
Entry price
$249.92
Starter · /mo, billed annually
Plans tracked
4
5 add-ons
Pricing changes
2
Latest Oct 5, 2026
Pricing model
Subscription + usage
Free tier available
Pricing Change History
2 changes20262 changes
Week 41 · Oct 5, 2026
Improvement
WeeklyG2 removes seat caps—Starter and Pro plans now offer Unlimited Users
User seat limits removed: Free (3 Users), Starter (3 Users default), and Professional (10 Users) all now show Unlimited Users; Enterprise was already Unlimited and is unchanged.
Q2 2026
Packaging
QuarterlyPublished Jul 3, 2026
G2: Starter plan drops its Year 2 price-increase disclosure
Starter plan's Year 2 price-increase disclosure (noting the intro rate would later rise) was removed from the pricing card; the annual discount label was reworded and a 'no contract, cancel anytime' note added.
Research G2's pricing with the Pulse Agent
Ask anything about G2's plans, packaging shifts, and how it compares across the market — answered live from verified data.
Ask the agentCurrent plans
Captured| Plan | Type | Price |
|---|---|---|
| Free | Plan | Free |
| Starter | Plan | $249.92 /mobilled annually · $299 billed monthly |
| ||
| Enterprise | Plan | Contact |
| Professional | Plan | Contact |
| G2 Data Solutions | Add-on | Contact |
| G2 Buyer Intent | Add-on | Contact |
| G2 Clicks | Add-on | Usage-based |
| G2 Content Subscription | Add-on | Contact |
| G2 Ads Paid Promotions | Add-on | Contact |
Company Facts
CategoryMarketing & Content
Free tierYes
Employees1001-10000
Tracked sinceApr 15, 2026
Pricing last seenOct 5, 2026
Websitesell.g2.com
How G2 compares with its peers
| Company | Entry price | Last change |
|---|---|---|
I IXL Learning (Canada) | CAD 8.25 /mo, billed annually | — |
T Trustpilot | $99 /mo, billed annually | Oct 26, 2026 |
1 1Q | $5,000 /mo | — |
3 360dialog | $59 /mo | Sep 14, 2026 |
3 3Play Media | Contact | — |
A AB Tasty | Contact | Sep 21, 2026 |
G2 pricing FAQ
- How much does G2 cost?
- G2 pricing starts at $249.92/mo on Starter, billed annually. G2 lists 4 plans on its pricing page; the Free plan is free.
- Does G2 have a free plan?
- Yes. G2's Free plan is free; paid plans start at $249.92/mo on Starter, billed annually.
- What pricing model does G2 use?
- G2 uses subscription + usage pricing across 4 plans, with a free tier.
- When did G2 last change its pricing?
- Oct 5, 2026: G2 removes seat caps—Starter and Pro plans now offer Unlimited Users.
- How often has G2 changed its pricing?
- Pulse has recorded 2 pricing changes for G2 since it started tracking on Apr 15, 2026; the pricing page was last captured on Oct 5, 2026.
- Who are G2's pricing peers?
- Pulse compares G2 with IXL Learning (Canada), Trustpilot, 1Q, 360dialog, 3Play Media and AB Tasty.