Reply to comments feature expanded to support TikTok and Google Business Profile posts
What happened
Between the Mar 9, 2026 and Mar 16, 2026 captures of Buffer's pricing page, Pulse recorded one change: Reply to comments feature expanded to support TikTok and Google Business Profile posts. Pulse files it as a product change (feature added). Pulse's latest capture (Nov 9, 2026) lists Essentials at $5 and Team at $10.
It lands 13 days after Buffer's previous change, "Buffer slashes prices 75% but cuts default channels to 1" (Mar 3, 2026). Before that Pulse recorded "Buffer Rebrands Team Plan Seats as Unlimited Team Members" (week of Jan 12, 2026) and "Buffer Expands Free Plan with Reply to Comments Feature and AI Suggestions, Enhancing Engagement Across All Platforms" (Jan 13, 2026). Buffer has been tracked since 2023-11-14.
In the same window Hootsuite, Sproutsocial and Coschedule also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Feature added—Feature
Reply to comments feature expanded to support TikTok and Google Business Profile posts
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Feature | Reply to comments feature expanded to support TikTok and Google Business Profile posts | Feature added | |
Values as written on Buffer's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Buffer's pricing page (buffer.com) from Mar 9, 2026 and Mar 16, 2026; the change is marked around the middle of the page.
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Buffer, the last 90 days
Full history- Apr 26, 2026ImprovementBuffer Expands Comment Reply Support to YouTube and Mastodon
- Apr 13, 2026ImprovementBuffer adds machine-readable pricing page for AI agents
- Apr 3, 2026PackagingBuffer: comment scheduling and replies expand to Facebook, TikTok and Google Business Profile
- Mar 16, 2026Feature addedReply to comments feature expanded to support TikTok and Google Business Profile posts This change
- Mar 3, 2026PackagingBuffer slashes prices 75% but cuts default channels to 1
- Week of Jan 12, 2026PackagingBuffer Rebrands Team Plan Seats as Unlimited Team Members
- Jan 13, 2026ImprovementBuffer Expands Free Plan with Reply to Comments Feature and AI Suggestions, Enhancing Engagement Across All Platforms
Across Marketing & Content in the same window
All Marketing & Content changes- HootsuiteMar 17Hootsuite boosts annual trial discounts to 25% for Standard and Advanced plans.
- SproutsocialJan 22Sproutsocial Transitions to 'Per Seat/Month' Pricing Model, Enhancing Value with New Features and Discounts
- CoscheduleJan 11Coschedule Introduces Insights Dashboards for Enhanced Metric Tracking Across All Plans
Questions about this change
Did Buffer raise prices in March 2026?
No list-price increase was recorded between Mar 9, 2026 and Mar 16, 2026. The change Pulse detected was a product change: feature added.
What changed on Buffer's pricing page between Mar 9, 2026 and Mar 16, 2026?
Reply to comments feature expanded to support TikTok and Google Business Profile posts. Pulse compared the captures it took on Mar 9, 2026 and Mar 16, 2026; the before/after table above lists each item as written on the page.
How often does Buffer change its pricing?
Pulse recorded 3 other pricing-page changes for Buffer in the 90 days before this one; the previous change was "Buffer slashes prices 75% but cuts default channels to 1" on Mar 3, 2026; Buffer has been tracked since 2023-11-14.