Apollographql Standard Plan Pricing Changes to Custom, Entity Caching Renamed to Response Caching, and New Free Plan for Students Introduced
What happened
Between the Oct 5, 2025 and Jan 1, 2026 captures of Apollographql's pricing page, Pulse recorded 4 changes: Entity Caching renamed to Response Caching across all plan tiers (Free, Developer, Standard, Enterprise); Subgraph API keys added as a feature for Standard and Enterprise plans; Standard plan pricing changed from disclosed '$8 per million requests, minimum $2,500/month' to 'Custom pricing, Talk to sales'; Free plan introduced for students and hobbyists with up to 3 developers, 1-day data retention, and GraphOS Router limited to 60 requests per minute. Pulse files it as a pricing change (feature change, feature added, price hidden, new plan) with an upward direction. Pulse's latest capture (Jul 6, 2026) lists Developer at $5 per million standard requests + $2 per million subscription update events.
Apollographql's previous recorded change was "Apollographql Transitions to Usage-Based Pricing with Developer Plan Starting at $5 per Million Requests, Free Tier Eliminated" (Q2 2025). Before that Pulse recorded "Apollographql Restructures Pricing Model, Introduces Flexible Usage-Based Scale Plan in Early Access" (Q1 2025) and "Apollographql Hides Serverless Plan Overage Pricing, Impacting Cost Transparency for Users" (Q3 2024). Apollographql has been tracked since 2024-10-01.
In the same window Contentful and Aws also changed their Software Development & Testing pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Developer, Standard, Enterprise · FeatureRenamedEntity CachingResponse Caching
- Standard, Enterprise · FeatureAddedNo Subgraph API keysSubgraph API keys
- Standard · Price visibilityReworded
Before$8 per million requests, minimum $2,500/month
AfterCustom pricing, Talk to sales
- — · PlanAddedNo Free planFree plan
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Developer, Standard, Enterprise | Feature | Entity Caching | Response Caching | Renamed |
| Standard, Enterprise | Feature | No Subgraph API keys | Subgraph API keys | Added |
| Standard | Price visibility | $8 per million requests, minimum $2,500/month | Custom pricing, Talk to sales | Reworded |
| — | Plan | No Free plan | Free plan | Added |
Values as written on Apollographql's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Apollographql's pricing page (apollographql.com) from Oct 5, 2025 and Jan 1, 2026; the change is marked on the page, where "Entity Caching" becomes "Response Caching".
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The two full-page captures with this change marked up are free with an account.
Apollographql, pricing history
Full history- Mar 10, 2026improvedApollographql Adds Multi-Org Support to Standard and Enterprise Plans
- Jan 11, 2026packagingApollographql Standard Plan Pricing Changes to Custom, Entity Caching Renamed to Response Caching, and New Free Plan for Students Introduced · this change
- Q2 2025packagingApollographql Transitions to Usage-Based Pricing with Developer Plan Starting at $5 per Million Requests, Free Tier Eliminated
- Q1 2025packagingApollographql Restructures Pricing Model, Introduces Flexible Usage-Based Scale Plan in Early Access
- Q3 2024improvedApollographql Hides Serverless Plan Overage Pricing, Impacting Cost Transparency for Users
Across Software Development & Testing in the same window
All Software Development & Testing changes- ContentfulJan 11Contentful Introduces AI Actions with Flexible Pricing and Rebrands Ninetailed as Personalization in Premium Plans
- AwsJan 11Aws Kendra Expands Free Tier to Include GenAI Enterprise Edition, Offering 750 Hours for First 30 Days
- ContentfulJan 11Contentful Introduces Premium Plan with 24/7 Customer Support and 99.99% Uptime SLA
- ContentfulJan 11Contentful Enhances Premium Plan with New Taxonomy, External References, and Function Executions Features
- ContentfulJan 11Contentful Transforms Pricing Structure to Modular Configuration for Enhanced Customization and Flexibility
Questions about this change
Did Apollographql raise prices in January 2026?
No list-price increase was recorded between Oct 5, 2025 and Jan 1, 2026. The change Pulse detected was a pricing change: feature change, feature added, price hidden, new plan.
What changed on Apollographql's pricing page between Oct 5, 2025 and Jan 1, 2026?
Developer, Standard, Enterprise feature: Entity Caching → Response Caching, renamed; Standard, Enterprise feature: No Subgraph API keys → Subgraph API keys, added; Standard price visibility: $8 per million requests, minimum $2,500/month → Custom pricing, Talk to sales, reworded; plan: No Free plan → Free plan, added. Pulse compared the captures it took on Oct 5, 2025 and Jan 1, 2026; the before/after table above lists each item as written on the page.
How often does Apollographql change its pricing?
Pulse recorded 0 other pricing-page changes for Apollographql in the 90 days before this one; the previous change was "Apollographql Transitions to Usage-Based Pricing with Developer Plan Starting at $5 per Million Requests, Free Tier Eliminated" in Q2 2025; Apollographql has been tracked since 2024-10-01.