Botpress Puts Self-Service Plans Front and Center on Pricing Page
What happened
Between the Apr 13, 2026 and Apr 20, 2026 captures of Botpress's pricing page, Pulse recorded one change: Pricing page default view changed: 'Build your own' plans (PAYG/Plus/Team) now shown first instead of 'Built and managed for you' (Managed plan). Page section order swapped. Pulse files it as a product change (positioning) with a neutral direction. Pulse's latest capture (Sep 28, 2026) lists Plus at $150 and Team at $750.
It lands 13 days after Botpress's previous change, "Botpress Raises Managed Plan Price 25% as Introductory Period Ends" (Apr 7, 2026). Before that Pulse recorded "Botpress Slashes Plan Prices Up to 33% in Major Pricing Page Overhaul" (Apr 3, 2026) and "Botpress cuts Team plan by $50/mo, drops Managed plan to $995" (Mar 3, 2026). Botpress has been tracked since 2024-10-01.
In the same window Zendesk, Microsoft and Intercom also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Plus, Team · PositioningPositioning
Pricing page default view changed: 'Build your own' plans (PAYG/Plus/Team) now shown first instead of 'Built and managed for you' (Managed plan). Page section order swapped.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Plus, Team | Positioning | Pricing page default view changed: 'Build your own' plans (PAYG/Plus/Team) now shown first instead of 'Built and managed for you' (Managed plan). Page section order swapped. | Positioning | |
Values as written on Botpress's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Botpress's pricing page (botpress.com) from Apr 13, 2026 and Apr 20, 2026; the change is marked near the top of the page.
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Botpress, the last 90 days
Full history- Sep 28, 2026packagingBotpress: removed formal DPA + BAA/HIPAA compliance docs from Enterprise
- Aug 24, 2026packagingBotpress tightens billing rules, swaps AI overage for $10 credit grants
- Jun 8, 2026improvedBotpress triples free plan seats from 1 to 3 for all users
- Apr 20, 2026packagingBotpress Puts Self-Service Plans Front and Center on Pricing Page · this change
- Apr 7, 2026packagingBotpress Raises Managed Plan Price 25% as Introductory Period Ends
- Apr 3, 2026packagingBotpress Slashes Plan Prices Up to 33% in Major Pricing Page Overhaul
- Mar 3, 2026packagingBotpress cuts Team plan by $50/mo, drops Managed plan to $995
Across AI & Machine Learning in the same window
All AI & Machine Learning changesQuestions about this change
Did Botpress raise prices in April 2026?
No list-price increase was recorded between Apr 13, 2026 and Apr 20, 2026. The change Pulse detected was a product change: positioning.
What changed on Botpress's pricing page between Apr 13, 2026 and Apr 20, 2026?
Pricing page default view changed: 'Build your own' plans (PAYG/Plus/Team) now shown first instead of 'Built and managed for you' (Managed plan). Page section order swapped. Pulse compared the captures it took on Apr 13, 2026 and Apr 20, 2026; the before/after table above lists each item as written on the page.
How often does Botpress change its pricing?
Pulse recorded 3 other pricing-page changes for Botpress in the 90 days before this one; the previous change was "Botpress Raises Managed Plan Price 25% as Introductory Period Ends" on Apr 7, 2026; Botpress has been tracked since 2024-10-01.