Auth0 Reveals Custom Domain Limits Across All Plans, Enterprise Gets 20+
What happened
Between the Apr 6, 2026 and Apr 13, 2026 captures of Auth0's pricing page, Pulse recorded one change: Custom Domains comparison table now shows explicit per-plan limits: Free=1, Essentials=1, Professional=1, Enterprise=20+Add-on. Previously only Free plan value was shown. Pulse files it as a product change (feature change) with a neutral direction. Pulse's latest capture (Jun 10, 2026) lists Essentials at $35 and Professional at $240.
It lands 9 days after Auth0's previous change, "Auth0 Doubles Pro Tenant Limits, Adds Free Tier Pricing Display" (Apr 4, 2026). Before that Pulse recorded "Auth0 Removes M2M Add-on from Essentials Plan" (Mar 11, 2026), "Auth0 opens Machine-to-Machine auth to Essentials plan users" (Feb 16, 2026) and "Auth0 Promotes AI Agents Add-On to Top Billing at GA Launch" (Week 3, 2026). Auth0 has been tracked since 2024-10-01.
In the same window Supabase, Okta, Jumpcloud and Frontegg also changed their Cybersecurity & Identity Management pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Essentials, Professional, Enterprise · FeatureAdded
BeforeNo explicit per-plan limits
Afterexplicit per-plan limits
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Essentials, Professional, Enterprise | Feature | No explicit per-plan limits | explicit per-plan limits | Added |
Values as written on Auth0's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Auth0's pricing page (auth0.com) from Apr 6, 2026 and Apr 13, 2026; the change is marked around the middle of the page, where explicit per-plan limits now appears.
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The two full-page captures with this change marked up are free with an account.
Auth0, the last 90 days
Full history- Apr 13, 2026improvedAuth0 Reveals Custom Domain Limits Across All Plans, Enterprise Gets 20+ · this change
- Apr 4, 2026packagingAuth0 Doubles Pro Tenant Limits, Adds Free Tier Pricing Display
- Mar 11, 2026packagingAuth0 Removes M2M Add-on from Essentials Plan
- Feb 16, 2026improvedAuth0 opens Machine-to-Machine auth to Essentials plan users
- Week 3, 2026packagingAuth0 Promotes AI Agents Add-On to Top Billing at GA Launch
Across Cybersecurity & Identity Management in the same window
All Cybersecurity & Identity Management changes- SupabaseApr 13Supabase details per-hour compute pricing and expanded team roles
- OktaApr 3Okta drops AI branding from Identity Threat Protection feature
- JumpcloudApr 3JumpCloud: plan lineup restructured into three Platform packages
- FronteggApr 3Frontegg Drops AgentLink Pricing, Simplifies Page to CIAM-Only Plans
Questions about this change
Did Auth0 raise prices in April 2026?
No list-price increase was recorded between Apr 6, 2026 and Apr 13, 2026. The change Pulse detected was a product change: feature change.
What changed on Auth0's pricing page between Apr 6, 2026 and Apr 13, 2026?
Essentials, Professional, Enterprise feature: No explicit per-plan limits → explicit per-plan limits, added. Pulse compared the captures it took on Apr 6, 2026 and Apr 13, 2026; the before/after table above lists each item as written on the page.
How often does Auth0 change its pricing?
Pulse recorded 4 other pricing-page changes for Auth0 in the 90 days before this one; the previous change was "Auth0 Doubles Pro Tenant Limits, Adds Free Tier Pricing Display" on Apr 4, 2026; Auth0 has been tracked since 2024-10-01.