Appfollow bumps Essential plan price while sweetening annual discount
What happened
Between the Feb 9, 2026 and Feb 16, 2026 captures of Appfollow's pricing page, Pulse recorded one change: Essential plan annual price increased from $127/mo to $129/mo (billed annually); Essential plan comparison table price updated from $127/mo to $129/mo; Annual billing discount increased from 22% to 29%. Pulse files it as a packaging change (package change) with a neutral direction. Pulse's latest capture (Sep 21, 2026) lists ASO at $19, Essential at $129 and Team at $425.
Appfollow's previous recorded change was "Appfollow Cuts Annual Plan Prices Up to 8.6%, Monthly Rates Hold Steady" (Week 7, 2026). Before that Pulse recorded "Appfollow slashes annual plan prices up to 23% for Essential and Team tiers" (Week 3, 2026), "Appfollow Team Plan Price Jumps 30.5% to $599/mo Amid Significant Pricing Changes" (Jan 11, 2026) and "Appfollow Slashes Annual Plans 40% Off in Holiday Pricing Shake-Up" (Week 1, 2026). Appfollow has been tracked since 2024-10-01.
In the same window Clevertap also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Essential · Packaging+2%$127/mo$129/mo
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Essential | Packaging | $127/mo | $129/mo | +2% |
Values as written on Appfollow's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Appfollow's pricing page (appfollow.io) from Feb 9, 2026 and Feb 16, 2026; the change is marked near the top of the page, where essential packaging reads $127/mo and then $129/mo.
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The two full-page captures with this change marked up are free with an account.
Appfollow, the last 90 days
Full history- Sep 14, 2026packagingAppFollow: Team plan app limit cut from 15 to 10
- May 13, 2026decreaseAppfollow cuts ASO plan price 26% to $29/mo on annual billing
- Apr 13, 2026packagingAppfollow Slashes Free Plan Historical Data from 30 to 7 Days
- Feb 16, 2026packagingAppfollow bumps Essential plan price while sweetening annual discount · this change
- Week 7, 2026decreaseAppfollow Cuts Annual Plan Prices Up to 8.6%, Monthly Rates Hold Steady
- Week 3, 2026decreaseAppfollow slashes annual plan prices up to 23% for Essential and Team tiers
- Jan 11, 2026increaseAppfollow Team Plan Price Jumps 30.5% to $599/mo Amid Significant Pricing Changes
- Week 1, 2026packagingAppfollow Slashes Annual Plans 40% Off in Holiday Pricing Shake-Up
Across Marketing & Content in the same window
All Marketing & Content changes- ClevertapJan 11Clevertap Unveils Predictive Segmentation in Cutting Edge Plan for AI-Driven Intent-Based Customer Targeting
- ClevertapJan 11Clevertap Expands Scribe Feature Access to Advanced Tier, Enhancing Value for More Users
- ClevertapJan 11Clevertap Introduces Product Experiences Add-on for Enhanced Remote Configuration and Experimentation
- ClevertapJan 11Clevertap Introduces Trends Analytics to Behavioral Analytics Across All Tiers
Questions about this change
Did Appfollow raise prices in February 2026?
No list-price increase was recorded between Feb 9, 2026 and Feb 16, 2026. The change Pulse detected was a packaging change: package change.
What changed on Appfollow's pricing page between Feb 9, 2026 and Feb 16, 2026?
Essential packaging: $127/mo → $129/mo (+2%). Pulse compared the captures it took on Feb 9, 2026 and Feb 16, 2026; the before/after table above lists each item as written on the page.
How often does Appfollow change its pricing?
Pulse recorded 4 other pricing-page changes for Appfollow in the 90 days before this one; the previous change was "Appfollow Cuts Annual Plan Prices Up to 8.6%, Monthly Rates Hold Steady" in Week 7, 2026; Appfollow has been tracked since 2024-10-01.
