Appfollow cuts ASO plan price 26% to $29/mo on annual billing
What happened
Between the May 4, 2026 and May 11, 2026 captures of Appfollow's pricing page, Pulse recorded one change: ASO plan price decreased from $39/mo to $29/mo (annual billing), a reduction of approximately 26%. Pulse files it as a pricing change (price decrease) with a downward direction. Pulse's latest capture (Sep 21, 2026) lists ASO at $19, Essential at $129 and Team at $425.
It lands 30 days after Appfollow's previous change, "Appfollow Slashes Free Plan Historical Data from 30 to 7 Days" (Apr 13, 2026). Before that Pulse recorded "Appfollow bumps Essential plan price while sweetening annual discount" (Feb 16, 2026) and "Appfollow Cuts Annual Plan Prices Up to 8.6%, Monthly Rates Hold Steady" (Week 7, 2026). Appfollow has been tracked since 2024-10-01.
In the same window Appsflyer and Clevertap also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- ASO · Price−26%$39/mo$29/mo
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| ASO | Price | $39/mo | $29/mo | −26% |
Values as written on Appfollow's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Appfollow's pricing page (appfollow.io) from May 4, 2026 and May 11, 2026; the change is marked around the middle of the page, where aso price reads $39/mo and then $29/mo.
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The two full-page captures with this change marked up are free with an account.
Appfollow, the last 90 days
Full history- Sep 21, 2026packagingAppfollow slashes Team plan API credits 40,000 to 1,000/month
- Sep 14, 2026packagingAppFollow: Team plan app limit cut from 15 to 10
- May 13, 2026decreaseAppfollow cuts ASO plan price 26% to $29/mo on annual billing · this change
- Apr 13, 2026packagingAppfollow Slashes Free Plan Historical Data from 30 to 7 Days
- Feb 16, 2026packagingAppfollow bumps Essential plan price while sweetening annual discount
- Week 7, 2026decreaseAppfollow Cuts Annual Plan Prices Up to 8.6%, Monthly Rates Hold Steady
Across Marketing & Content in the same window
All Marketing & Content changesQuestions about this change
Did Appfollow raise prices in May 2026?
No — prices went down. Between May 4, 2026 and May 11, 2026 Appfollow's pricing page showed 1 price cut: ASO: $39/mo → $29/mo (−26%).
What changed on Appfollow's pricing page between May 4, 2026 and May 11, 2026?
ASO price: $39/mo → $29/mo (−26%). Pulse compared the captures it took on May 4, 2026 and May 11, 2026; the before/after table above lists each item as written on the page.
How often does Appfollow change its pricing?
Pulse recorded 3 other pricing-page changes for Appfollow in the 90 days before this one; the previous change was "Appfollow Slashes Free Plan Historical Data from 30 to 7 Days" on Apr 13, 2026; Appfollow has been tracked since 2024-10-01.
