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HomeAct!All changesSMS Text Messaging' was narrowed and renamed 'SMS Appointment Reminders'
Act!Product change · Feature added · Oct 5 → Oct 12, 2026

Act!! adds RingCentral integration, narrows SMS to appointment reminders

Verified Oct 12, 2026Sales & Customer Relationship Management (CRM)Direction: up
The changeSMS Text Messaging' was narrowed and — renamed.
Before · Oct 5SMS Text Messaging' was narrowed and
After · Oct 12'SMS Appointment Reminders'
renamed
1 change2 capturesOct 5, 2026 → Oct 12, 2026

What happened

Between the Oct 5, 2026 and Oct 12, 2026 captures of Act!'s pricing page, Pulse recorded one change: Added RingCentral integration (calling, texting, customer communications) to Professional/Ultimate plan feature list and front-office apps table; separately, 'SMS Text Messaging' was narrowed and renamed to 'SMS Appointment Reminders' (automated reminders only, no longer general promotional/order-update texting). Pulse files it as a product change (feature added) with an upward direction. Pulse's latest capture (Nov 2, 2026) lists Act! Advantage Standard at $30, Act! Premium Desktop at $40, Act! Advantage Professional at $45, Act! Advantage Ultimate at $60 and Desktop Sync at $10.

It lands 49 days after Act!'s previous change, "Act! adds Enterprise Engagement tier for security-heavy, call-to-deploy orgs" (Aug 24, 2026). Act! has been tracked since 2026-06-24.

In the same window Salesforce, Microsoft, HubSpot and Pipedrive also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • SMS Text Messaging · FeatureRenamed

    BeforeSMS Text Messaging' was narrowed and

    After'SMS Appointment Reminders'

Values as written on Act!'s public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Act!'s pricing page (www.act.com) from Oct 5, 2026 and Oct 12, 2026; the change is marked near the top of the page, where "SMS Text Messaging' was narrowed and" becomes "'SMS Appointment Reminders'".

Sign in to see the evidence

The two full-page captures with this change marked up are free with an account.

Act!, the last 90 days

Full history
  1. Oct 12, 2026improvedAct!! adds RingCentral integration, narrows SMS to appointment reminders · this change
  2. Aug 24, 2026packagingAct! adds Enterprise Engagement tier for security-heavy, call-to-deploy orgs

Across CRM in the same window

All CRM changes
  1. SalesforceOct 12Salesforce Government Cloud renames FedRAMP levels, drops CRM Analytics Plus tile
  2. MicrosoftOct 12Microsoft Teams Home cuts Family and Premium storage from 6 TB to 2 TB shared
  3. HubSpotSep 21HubSpot Service Enterprise drops AI transcript enrichment from Enterprise plan
  4. PipedriveAug 5Pipedrive: Projects add-on price increase ($6.67→$16)

Questions about this change

Did Act! raise prices in October 2026?

No list-price increase was recorded between Oct 5, 2026 and Oct 12, 2026. The change Pulse detected was a product change: feature added.

What changed on Act!'s pricing page between Oct 5, 2026 and Oct 12, 2026?

SMS Text Messaging feature: SMS Text Messaging' was narrowed and → 'SMS Appointment Reminders', renamed. Pulse compared the captures it took on Oct 5, 2026 and Oct 12, 2026; the before/after table above lists each item as written on the page.

How often does Act! change its pricing?

Pulse recorded 1 other pricing-page change for Act! in the 90 days before this one; the previous change was "Act! adds Enterprise Engagement tier for security-heavy, call-to-deploy orgs" on Aug 24, 2026; Act! has been tracked since 2026-06-24.