360dialog: New WhatsApp cost calculator tool added
What happened
Between the Aug 3, 2026 and Aug 10, 2026 captures of 360dialog's pricing page, Pulse recorded one change: New WhatsApp cost calculator ("What will WhatsApp actually cost you?") added to the WhatsApp API section — estimates Meta messaging fees by country/conversation type and compares against current provider. In detail: Added a WhatsApp cost calculator tool to the WhatsApp API section, letting visitors estimate Meta messaging fees by country/conversation type and compare against their current provider. Pulse files it as a product change (feature added) with an upward direction. Pulse's latest capture (Sep 14, 2026) lists Regular at $59, Premium at $119 and Scale at $500.
It lands 35 days after 360dialog's previous change, "360dialog adds Starter tier, exposes per-channel fees and capacity limits" (Jul 6, 2026). Before that Pulse recorded "360dialog: New Marketplace plan launched at €99/mo + more changes" (Jul 2, 2026), "360dialog doubles Marketplace price to €99 per number per month" (Jun 22, 2026) and "360dialog Partner Platform goes month-to-month on all plans" (Jun 15, 2026). 360dialog has been tracked since 2026-02-25.
In the same window Telnyx, Plivo, Twilio and Bird also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · FeatureAdded
BeforeNo WhatsApp cost calculator tool
AfterWhatsApp cost calculator tool
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Feature | No WhatsApp cost calculator tool | WhatsApp cost calculator tool | Added |
Values as written on 360dialog's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of 360dialog's pricing page (360dialog.com) from Aug 3, 2026 and Aug 10, 2026; the change is marked around the middle of the page, where WhatsApp cost calculator tool now appears.
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360dialog, the last 90 days
Full history- Sep 14, 2026packaging360dialog: WhatsApp top tier ADVANCED→SCALE, €249→€500/number/mo
- Aug 10, 2026improved360dialog: New WhatsApp cost calculator tool added · this change
- Jul 6, 2026improved360dialog adds Starter tier, exposes per-channel fees and capacity limits
- Jul 2, 2026packaging360dialog: New Marketplace plan launched at €99/mo + more changes
- Jun 22, 2026increase360dialog doubles Marketplace price to €99 per number per month
- Jun 15, 2026packaging360dialog Partner Platform goes month-to-month on all plans
Across Marketing & Content in the same window
All Marketing & Content changes- TelnyxAug 4Telnyx Conversationalai: new 3-tier plans ($500/$5K min) + SIP trunking rates revealed
- PlivoJul 20Plivo: Voice AI rate hike to $0.04/min + SMS/WhatsApp gated to Enterprise
- TwilioJul 4Twilio: Video/Conversation Intelligence pricing overhaul + 4 new products
- BirdJul 3Bird: pricing restructured — Free/$15/$80/Custom volume tiers
Questions about this change
Did 360dialog raise prices in August 2026?
No list-price increase was recorded between Aug 3, 2026 and Aug 10, 2026. The change Pulse detected was a product change: feature added.
What changed on 360dialog's pricing page between Aug 3, 2026 and Aug 10, 2026?
Feature: No WhatsApp cost calculator tool → WhatsApp cost calculator tool, added. Pulse compared the captures it took on Aug 3, 2026 and Aug 10, 2026; the before/after table above lists each item as written on the page.
How often does 360dialog change its pricing?
Pulse recorded 4 other pricing-page changes for 360dialog in the 90 days before this one; the previous change was "360dialog adds Starter tier, exposes per-channel fees and capacity limits" on Jul 6, 2026; 360dialog has been tracked since 2026-02-25.