360dialog: New Marketplace plan launched at €99/mo + more changes
What happened
Between the Mar 30, 2026 and Jun 29, 2026 captures of 360dialog's pricing page, Pulse recorded 3 changes: New 360Dialog Marketplace plan launched at €99/number/month, matching customers with vetted partner tools. Partner Platform GROWTH (€500/mo) and PREMIUM (€1,000/mo) plans now also charge a per-channel fee. WhatsApp API REGULAR/PREMIUM support restructured with response-time SLAs, Meta support escalations, PLBV pre-verification, and credit line access; Performance Messaging cadence changed from daily to monthly. In detail: WhatsApp API REGULAR/PREMIUM support restructured: added response-time SLAs, Meta support escalations; PREMIUM also adds pre-verification & credit line; Performance Messaging cadence changed daily→monthly; New 360Dialog Marketplace plan launched at €99/number/month — matches customers with vetted partner tools, includes solution matching and a messaging tool package; Partner Platform GROWTH and PREMIUM plans now also charge a new per-channel fee on top of the existing flat monthly rate. Pulse files it as a packaging change (feature change, new plan, metric change) with an upward direction. Pulse's latest capture (Sep 14, 2026) lists Regular at $59, Premium at $119 and Scale at $500.
It lands 10 days after 360dialog's previous change, "360dialog doubles Marketplace price to €99 per number per month" (Jun 22, 2026). Before that Pulse recorded "360dialog Partner Platform goes month-to-month on all plans" (Jun 15, 2026) and "360dialog overhauls Growth and Premium plans with new partner perks" (Apr 13, 2026). 360dialog has been tracked since 2026-02-25.
In the same window Bird, Telnyx, Plivo and Twilio also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Regular, Premium · FeatureAddedNo response-time SLAsresponse-time SLAs
- Marketplace · PlanAdded
BeforeNo 360Dialog Marketplace plan
After360Dialog Marketplace plan
- Premium · Pricing modelMetric change
Partner Platform GROWTH and PREMIUM plans now also charge a new per-channel fee on top of the existing flat monthly rate.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Regular, Premium | Feature | No response-time SLAs | response-time SLAs | Added |
| Marketplace | Plan | No 360Dialog Marketplace plan | 360Dialog Marketplace plan | Added |
| Premium | Pricing model | Partner Platform GROWTH and PREMIUM plans now also charge a new per-channel fee on top of the existing flat monthly rate. | Metric change | |
Values as written on 360dialog's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of 360dialog's pricing page (360dialog.com) from Mar 30, 2026 and Jun 29, 2026; the change is marked around the middle of the page, where response-time SLAs now appears.
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360dialog, the last 90 days
Full history- Sep 14, 2026packaging360dialog: WhatsApp top tier ADVANCED→SCALE, €249→€500/number/mo
- Aug 10, 2026improved360dialog: New WhatsApp cost calculator tool added
- Jul 6, 2026improved360dialog adds Starter tier, exposes per-channel fees and capacity limits
- Jul 2, 2026packaging360dialog: New Marketplace plan launched at €99/mo + more changes · this change
- Jun 22, 2026increase360dialog doubles Marketplace price to €99 per number per month
- Jun 15, 2026packaging360dialog Partner Platform goes month-to-month on all plans
- Apr 13, 2026improved360dialog overhauls Growth and Premium plans with new partner perks
Across Marketing & Content in the same window
All Marketing & Content changes- BirdJul 3Bird: pricing restructured — Free/$15/$80/Custom volume tiers
- TelnyxJun 2Telnyx adds WhatsApp Calling to Communications pricing hub
- PlivoJun 2Plivo: Voice AI agent usage rate decreased from $0.050/min to $0.030/min, a 40% reduction in per-minute pricing for…
- TwilioMay 11Twilio launches AI Conversations suite with five new pricing tiers
Questions about this change
Did 360dialog raise prices in June 2026?
No list-price increase was recorded between Mar 30, 2026 and Jun 29, 2026. The change Pulse detected was a packaging change: feature change, new plan, metric change.
What changed on 360dialog's pricing page between Mar 30, 2026 and Jun 29, 2026?
Regular, Premium feature: No response-time SLAs → response-time SLAs, added; Marketplace plan: No 360Dialog Marketplace plan → 360Dialog Marketplace plan, added; Partner Platform GROWTH and PREMIUM plans now also charge a new per-channel fee on top of the existing flat monthly rate. Pulse compared the captures it took on Mar 30, 2026 and Jun 29, 2026; the before/after table above lists each item as written on the page.
How often does 360dialog change its pricing?
Pulse recorded 3 other pricing-page changes for 360dialog in the 90 days before this one; the previous change was "360dialog doubles Marketplace price to €99 per number per month" on Jun 22, 2026; 360dialog has been tracked since 2026-02-25.
