Zenvia cuts software plans 20% in early Black Friday promo through Oct 31
What happened
Between the Sep 28, 2026 and Oct 5, 2026 captures of Zenvia's pricing page, Pulse recorded one change: Black Friday promo: 20% off Specialist ($104), Expert ($312), Professional ($676) software plans for new accounts until 10/31/2026; free WhatsApp/RCS activation fee in first month. Pulse files it as a pricing change (discount added) with a neutral direction. The current page lists Specialist at $130, Expert at $390 and Professional at $845.
It lands 28 days after Zenvia's previous change, "Zenvia: WhatsApp User renamed to Service Message billing (per-session→per-msg)" (Sep 7, 2026). Zenvia has been tracked since 2026-05-15.
In the same window Bird, Telnyx, Google Cloud, Twilio and Plivo also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Specialist, Expert, Professional · DiscountDiscount added
Black Friday promo: 20% off Specialist ($104), Expert ($312), Professional ($676) software plans for new accounts until 10/31/2026; free WhatsApp/RCS activation fee in first month.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Specialist, Expert, Professional | Discount | Black Friday promo: 20% off Specialist ($104), Expert ($312), Professional ($676) software plans for new accounts until 10/31/2026; free WhatsApp/RCS activation fee in first month. | Discount added | |
Values as written on Zenvia's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Zenvia's pricing page (zenvia.com) from Sep 28, 2026 and Oct 5, 2026; the change is marked near the top of the page.
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Zenvia, the last 90 days
Full history- Oct 5, 2026packagingZenvia cuts software plans 20% in early Black Friday promo through Oct 31 · this change
- Sep 7, 2026packagingZenvia: WhatsApp User renamed to Service Message billing (per-session→per-msg)
Across Marketing & Content in the same window
All Marketing & Content changes- BirdOct 5Bird halves US local number rental to $0.50 a month
- TelnyxSep 21Telnyx: Deepgram & AssemblyAI STT rates cut to $0.005/min
- Google CloudSep 21Looker: Conversational Analytics grace period extended indefinitely
- TwilioSep 7Twilio Video ditches per-minute billing for 5,000 free hours, then $1/user-hour
- PlivoAug 24Plivo cuts Voice AI Agent rate to $0.03/min, telephony now billed separately
Questions about this change
Did Zenvia raise prices in October 2026?
No list-price increase was recorded between Sep 28, 2026 and Oct 5, 2026. The change Pulse detected was a pricing change: discount added.
What changed on Zenvia's pricing page between Sep 28, 2026 and Oct 5, 2026?
Black Friday promo: 20% off Specialist ($104), Expert ($312), Professional ($676) software plans for new accounts until 10/31/2026; free WhatsApp/RCS activation fee in first month. Pulse compared the captures it took on Sep 28, 2026 and Oct 5, 2026; the before/after table above lists each item as written on the page.
How often does Zenvia change its pricing?
Pulse recorded 1 other pricing-page change for Zenvia in the 90 days before this one; the previous change was "Zenvia: WhatsApp User renamed to Service Message billing (per-session→per-msg)" on Sep 7, 2026; Zenvia has been tracked since 2026-05-15.