Surfe: New Enterprise plan + CRM connector add-on ($29/mo) + 3 more changes
What happened
Between the Aug 17, 2026 and Aug 24, 2026 captures of Surfe's pricing page, Pulse recorded 4 changes: New Enterprise tier launched (custom pricing, SSO, SCIM, security & access logs, API access); annual discount reduced from up to 25% to up to 20%. New standalone "Surfe for CRM connector" module, purchasable for $29/month. Free plan's Company & People Search allowance increased from 100 results/week to 1,000 results/week. Essential and Pro no longer advertise a 14-day free trial; CTA now generic "Start for free". In detail: New Enterprise plan (custom pricing, SSO, SCIM, security & access logs, API access) added; annual discount badge reduced from up to 25% to up to 20%; Essential and Pro plans no longer advertise a 14-day free trial; CTA now reads generic "Start for free" for every paid plan, with no trial duration mentioned anywhere on the page; A new standalone "Surfe for CRM connector" module is now purchasable separately for $29 per month; Free plan's Company & People Search allowance increased from 100 results per week to 1,000 results per week. Pulse files it as a packaging change (new plan, trial change, new add-on, limit increase) with an upward direction. Pulse's latest capture (Nov 2, 2026) lists Essential at $39 and Pro at $79.
It lands 13 days after Surfe's previous change, "Surfe: Free plan search limit cut 1000→100 results/week" (Aug 10, 2026). Surfe has been tracked since 2026-07-05.
In the same window Lusha and RocketReach also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Enterprise · PlanChangedup25% to up to 20%
- Essential, Pro · TrialRemoved14-day free trialNo 14-day free trial
- — · Add-onNew add-on
A new standalone "Surfe for CRM connector" module is now purchasable separately for $29 per month.
- — · LimitLimit increase
Free plan's Company & People Search allowance increased from 100 results per week to 1,000 results per week.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Enterprise | Plan | up | 25% to up to 20% | Changed |
| Essential, Pro | Trial | 14-day free trial | No 14-day free trial | Removed |
| — | Add-on | A new standalone "Surfe for CRM connector" module is now purchasable separately for $29 per month. | New add-on | |
| — | Limit | — | 1,000 | Limit increase |
Values as written on Surfe's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Surfe's pricing page (www.surfe.com) from Aug 17, 2026 and Aug 24, 2026; the change is marked near the top of the page, where "up" becomes "25% to up to 20%".
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The two full-page captures with this change marked up are free with an account.
Surfe, the last 90 days
Full history- Sep 21, 2026improvedSurfe: CRM sync feature wording updated (Free/Pro/Enterprise)
- Aug 24, 2026packagingSurfe: New Enterprise plan + CRM connector add-on ($29/mo) + 3 more changes · this change
- Aug 10, 2026packagingSurfe: Free plan search limit cut 1000→100 results/week
Across CRM in the same window
All CRM changes- LushaAug 24Lusha adds Notetaker credits: AI summaries and full transcript analysis
- RocketReachAug 24RocketReach cuts Advanced Search Filters spec, adds Contact Verification row
- LushaAug 11Lusha: Pro plan annual discount cut 35%→30% ($45.45→$48.95/mo)
- LushaJul 28Lusha: Starter plan annual discount cut from 35% to 25% off
- LushaJul 13Lusha ramps annual discount to 35%, cuts Starter and Pro yearly rates
Questions about this change
Did Surfe raise prices in August 2026?
No list-price increase was recorded between Aug 17, 2026 and Aug 24, 2026. The change Pulse detected was a packaging change: new plan, trial change, new add-on, limit increase.
What changed on Surfe's pricing page between Aug 17, 2026 and Aug 24, 2026?
Enterprise plan: up → 25% to up to 20%, changed; Essential, Pro trial: 14-day free trial → No 14-day free trial, removed; A new standalone "Surfe for CRM connector" module is now purchasable separately for $29 per month; Free plan's Company & People Search allowance increased from 100 results per week to 1,000 results per week. Pulse compared the captures it took on Aug 17, 2026 and Aug 24, 2026; the before/after table above lists each item as written on the page.
How often does Surfe change its pricing?
Pulse recorded 1 other pricing-page change for Surfe in the 90 days before this one; the previous change was "Surfe: Free plan search limit cut 1000→100 results/week" on Aug 10, 2026; Surfe has been tracked since 2026-07-05.
