Smartling Discontinues Growth Plan, Impacting Mid-Sized Teams in Software and Mobile Localization
What happened
Between the Jan 25, 2024 and Jul 6, 2025 captures of Smartling's pricing page, Pulse recorded one change: Growth plan removed - mid-tier option for mid-sized teams looking to localize software and mobile applications discontinued. Pulse files it as a packaging change (plan removed) with a downward direction.
This is the first pricing-page change Pulse has recorded for Smartling. Smartling has been tracked since 2023-12-24.
In the same window Contentful also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Growth · PlanRemoved- mid-tier optionNo - mid-tier option
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Growth | Plan | - mid-tier option | No - mid-tier option | Removed |
Values as written on Smartling's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Smartling's pricing page (smartling.com) from Jan 25, 2024 and Jul 6, 2025; the change is marked near the top of the page, where the - mid-tier option no longer appears.
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The two full-page captures with this change marked up are free with an account.
Across Business Operations in the same window
All Business Operations changes- ContentfulJan 11Contentful Introduces AI Actions with Flexible Pricing and Rebrands Ninetailed as Personalization in Premium Plans
- ContentfulJan 11Contentful Introduces Premium Plan with 24/7 Customer Support and 99.99% Uptime SLA
- ContentfulJan 11Contentful Enhances Premium Plan with New Taxonomy, External References, and Function Executions Features
- ContentfulJan 11Contentful Transforms Pricing Structure to Modular Configuration for Enhanced Customization and Flexibility
- ContentfulJan 11Contentful Introduces Studio Product Tier for Intelligent Experience Assembly at Scale
Questions about this change
Did Smartling raise prices in July 2025?
No list-price increase was recorded between Jan 25, 2024 and Jul 6, 2025. The change Pulse detected was a packaging change: plan removed.
What changed on Smartling's pricing page between Jan 25, 2024 and Jul 6, 2025?
Growth plan: - mid-tier option → No - mid-tier option, removed. Pulse compared the captures it took on Jan 25, 2024 and Jul 6, 2025; the before/after table above lists each item as written on the page.
How often does Smartling change its pricing?
Pulse recorded 0 other pricing-page changes for Smartling in the 90 days before this one; Smartling has been tracked since 2023-12-24.
