OptinMonster raises promo prices up to 38% as discount shrinks to 40%
What happened
Between the Sep 28, 2026 and Oct 5, 2026 captures of OptinMonster's pricing page, Pulse recorded one change: Promo first-year monthly-equivalent prices rose: Basic $7->$9, Plus $19->$27, Pro $29->$37, Growth $49->$67; promo cut from 60% off to 'over 40% off'. List prices ($210/$570/$870/$1,470) unchanged. Pulse files it as a pricing change (discount change) with a neutral direction. The current page lists Basic at $9, Plus at $27, Pro at $37 and Growth at $67.
This is the first pricing-page change Pulse has recorded for OptinMonster. OptinMonster has been tracked since 2026-03-02.
In the same window Unbounce, Leadpages, Convertkit and ActiveCampaign also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Basic, Plus, Pro · Discount+29%$7$9
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Basic, Plus, Pro | Discount | $7 | $9 | +29% |
Values as written on OptinMonster's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of OptinMonster's pricing page (optinmonster.com) from Sep 28, 2026 and Oct 5, 2026; the change is marked near the top of the page, where basic, plus, pro discount reads $7 and then $9.
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The two full-page captures with this change marked up are free with an account.
Across Marketing & Content in the same window
All Marketing & Content changes- UnbounceAug 17Unbounce adds MCP server support to Starter plan for AI-driven page building
- LeadpagesJul 13Leadpages: Page & domain limits cut across Pro/Business/Grow/Starter
- ConvertkitOct 12Convertkit offers extra 25% off Pro yearly and adds Growth Concierge
- ConvertkitJul 2ConvertKit (Kit): Creator + Pro plans gain new features (MCP, SMS, Signals, analytics)
- ActiveCampaignMay 4ActiveCampaign removes 25% first-year discount and promo banner
Questions about this change
Did OptinMonster raise prices in October 2026?
No list-price increase was recorded between Sep 28, 2026 and Oct 5, 2026. The change Pulse detected was a pricing change: discount change.
What changed on OptinMonster's pricing page between Sep 28, 2026 and Oct 5, 2026?
Basic, Plus, Pro discount: $7 → $9 (+29%). Pulse compared the captures it took on Sep 28, 2026 and Oct 5, 2026; the before/after table above lists each item as written on the page.
How often does OptinMonster change its pricing?
Pulse recorded 0 other pricing-page changes for OptinMonster in the 90 days before this one; OptinMonster has been tracked since 2026-03-02.