I
Instapage
San Francisco, CA-based landing page SaaS company founded 2012. Private (airSlate subsidiary). Operates in marketing conversion optimization. Serves SaaS companies, agencies, and digital marketers with landing page building, A/B testing, and personalization tools.
Entry price
$79
Create · /mo, billed annually
Plans tracked
3
no add-ons
Pricing changes
0
None published yet
Pricing model
Subscription
No free tier
Pricing Change History
0 changesNo tracked pricing changes yet — new verified changes land here automatically.
Research Instapage's pricing with the Pulse Agent
Ask anything about Instapage's plans, packaging shifts, and how it compares across the market — answered live from verified data.
Ask the agentCurrent plans
Captured| Plan | Price |
|---|---|
| Create | $79 /mobilled annually · $99 billed monthly |
| Optimize | $159 /mobilled annually · $299 billed monthly |
| Convert | Contact |
Create & Optimize
- Annual billing up to 20% off
Stacking not stated by Instapage.
Company Facts
CategoryMarketing & Content
Free tierNo
Employees101-1000
Tracked sinceMay 22, 2026
Pricing last seenJun 19, 2026
Websiteinstapage.com
How Instapage compares with its peers
| Company | Entry price | Last change |
|---|---|---|
U Unbounce | $22 /mo, billed annually | Oct 26, 2026 |
L Leadpages | $23 /mo, billed annually | Oct 26, 2026 |
C Convertkit | $33 /mo, billed annually | Oct 12, 2026 |
O Optimizely | Contact | Jul 1, 2026 |
A Adobe | $4.99 /mo, billed annually | Jul 3, 2026 |
H HubSpot | $7 /seat/mo, billed annually | Oct 23, 2026 |
Instapage pricing FAQ
- How much does Instapage cost?
- Instapage pricing starts at $79/mo on Create, billed annually. Instapage lists 3 plans on its pricing page.
- Does Instapage have a free plan?
- No. Instapage does not list a free tier; paid plans start at $79/mo on Create, billed annually.
- What pricing model does Instapage use?
- Instapage uses subscription pricing across 3 plans.
- Who are Instapage's pricing peers?
- Pulse compares Instapage with Unbounce, Leadpages, Convertkit, Optimizely, Adobe and HubSpot.