Luma AI slashes 2K Layers add-on to 105 credits, launches 4K tier at 175
What happened
Between the Sep 1, 2026 and Sep 2, 2026 captures of Luma AI's pricing page, Pulse recorded one change: Layers add-on cost for 2K dropped from 150 to 105 credits/image; a new Layers in 4K tier was added at 175 credits/image in the Utilities cost table. Pulse files it as a packaging change (add-on change) with a neutral direction. Pulse's latest capture (Oct 26, 2026) lists Plus at $25, Pro at $75 and Ultra at $250.
It lands 9 days after Luma AI's previous change, "Luma AI: Seedance 2.5 video model added to pricing" (Aug 24, 2026). Before that Pulse recorded "Luma AI: Seedance 2.0 gains 4K tier + Nano Banana 2 model added" (Jul 27, 2026). Luma AI has been tracked since 2026-07-15.
In the same window OpenAI, HeyGen, Runway, Synthesia and D-ID also changed their AI & Machine Learning pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · Add-on−30%150105 credits/image
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Add-on | 150 | 105 credits/image | −30% |
Values as written on Luma AI's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Luma AI's pricing page (lumalabs.ai) from Sep 1, 2026 and Sep 2, 2026; the change is marked in the lower part of the page, where add-on reads 150 and then 105 credits/image.
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The two full-page captures with this change marked up are free with an account.
Luma AI, the last 90 days
Full history- Sep 19, 2026decreaseLuma AI slashes Seedance video model pricing up to 73% across all tiers
- Sep 5, 2026improvedLuma AI unlocks 8K upscaling in SeedVR2, breaking past the old 4K cap for 25 c...
- Sep 4, 2026packagingLuma AI swaps Nano Banana for Seedream 5.0 Pro, drops Kling 2.6
- Sep 2, 2026packagingLuma AI slashes 2K Layers add-on to 105 credits, launches 4K tier at 175 · this change
- Aug 24, 2026packagingLuma AI: Seedance 2.5 video model added to pricing
- Jul 27, 2026improvedLuma AI: Seedance 2.0 gains 4K tier + Nano Banana 2 model added
Across AI & Machine Learning in the same window
All AI & Machine Learning changes- OpenAISep 3OpenAI revamps ChatGPT plan taglines, pivots from use-cases to intelligence
- HeyGenSep 1HeyGen renames Digital Twin avatar to Custom Video Avatar, limits unchanged
- RunwayAug 24Runway Max plan adds studio-grade exports, HDR up to 16-bit, free Hailuo 3....
- SynthesiaJul 27Synthesia: New 'Roleplay Sessions' AI coaching feature launched
- D-IDJun 30D-ID Studio upgrades Agentic Videos with memory across all plans
Questions about this change
Did Luma AI raise prices in September 2026?
No list-price increase was recorded between Sep 1, 2026 and Sep 2, 2026. The change Pulse detected was a packaging change: add-on change.
What changed on Luma AI's pricing page between Sep 1, 2026 and Sep 2, 2026?
Add-on: 150 → 105 credits/image (−30%). Pulse compared the captures it took on Sep 1, 2026 and Sep 2, 2026; the before/after table above lists each item as written on the page.
How often does Luma AI change its pricing?
Pulse recorded 2 other pricing-page changes for Luma AI in the 90 days before this one; the previous change was "Luma AI: Seedance 2.5 video model added to pricing" on Aug 24, 2026; Luma AI has been tracked since 2026-07-15.