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Pricing briefing
LLumaai
Lumaai
PACKAGING CHANGE

Lumaai slashes 2K Layers add-on to 105 credits, launches 4K tier at 175

By , Co-founder, PricingSaaS

Published

Lumaai’s pricing page · Change detected

What changed

Luma AI's Utilities cost table now lists the Layers add-on for 2K images at 105 credits per image, down from 150 credits, and introduces a new Layers in 4K tier priced at 175 credits per image.

Why it matters

Resolution-tiered add-on pricing gives Luma room to lower friction at the low end while still monetizing the higher-cost, higher-value 4K output. Watch whether other AI image tools begin publishing similar resolution-split credit pricing on utility features instead of raising headline subscription prices.

In context

This is a resolution-based price discrimination move rather than a platform-wide price change: lower the entry cost on the existing tier, add a premium tier above it. It shows generative image tools building out granular, per-feature credit menus segmented by output quality rather than folding everything into a single flat rate or a single plan-level price change.