Holded adds daily API request limits to plans and custom SMTP domains
What happened
Between the Oct 12, 2026 and Oct 19, 2026 captures of Holded's pricing page, Pulse recorded one change: Added API request daily limits (Basic 70, Standard 250, Advanced 1,000) to plan cards; added Custom SMTP domain row to comparison table. Pulse files it as a product change (feature added) with an upward direction. The current page lists Plus at EUR 7.5, Basic at EUR 14.5, Standard at EUR 29.5, Advanced at EUR 49.5 and Premium at EUR 99.5.
It lands 35 days after Holded's previous change, "Holded: swapped Payroll accounting for expense scanner + cash flow" (Sep 14, 2026). Before that Pulse recorded "Holded: reconciliation rules limits added (15/50/100)" (Aug 17, 2026). Holded has been tracked since 2026-03-20.
In the same window Quickbooks, Freshbooks, Xero, Zoho and Sage also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Basic, Standard, Advanced · FeatureAdded
BeforeNo API request daily limits
AfterAPI request daily limits
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Basic, Standard, Advanced | Feature | No API request daily limits | API request daily limits | Added |
Values as written on Holded's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Holded's pricing page (www.holded.com) from Oct 12, 2026 and Oct 19, 2026; the change is marked near the top of the page, where API request daily limits now appears.
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Holded, the last 90 days
Full history- Oct 19, 2026improvedHolded adds daily API request limits to plans and custom SMTP domains · this change
- Sep 14, 2026improvedHolded: swapped Payroll accounting for expense scanner + cash flow
- Aug 17, 2026improvedHolded: reconciliation rules limits added (15/50/100)
Across Business Operations in the same window
All Business Operations changes- QuickbooksOct 19Quickbooks: new $0/mo Free plan promo added during plan selection
- FreshbooksOct 19Freshbooks swaps $1/mo Lite deal for 80% off 4 months, extends Plus promo
- XeroOct 5Xero raises plan prices up to 8% and trims new-customer promo to 80% off
- ZohoSep 28Zoho Social adds Snapchat, Arattai as channels jump to 14/16
- SageAug 31Sage Payroll: intro promo changed to 75% off 6 months
Questions about this change
Did Holded raise prices in October 2026?
No list-price increase was recorded between Oct 12, 2026 and Oct 19, 2026. The change Pulse detected was a product change: feature added.
What changed on Holded's pricing page between Oct 12, 2026 and Oct 19, 2026?
Basic, Standard, Advanced feature: No API request daily limits → API request daily limits, added. Pulse compared the captures it took on Oct 12, 2026 and Oct 19, 2026; the before/after table above lists each item as written on the page.
How often does Holded change its pricing?
Pulse recorded 2 other pricing-page changes for Holded in the 90 days before this one; the previous change was "Holded: swapped Payroll accounting for expense scanner + cash flow" on Sep 14, 2026; Holded has been tracked since 2026-03-20.