Heepsy sweetens annual billing pitch: discount messaging jumps to 25% off
What happened
Between the Jul 6, 2026 and Jul 13, 2026 captures of Heepsy's pricing page, Pulse recorded one change: Annual billing discount messaging increased from 'Save up to 20%' to 'Save up to 25%' on the plan toggle; underlying monthly list prices are unchanged. Pulse files it as a pricing change (discount change) with a neutral direction. Pulse's latest capture (Oct 12, 2026) lists Starter at $69, Plus at $149 and Advanced at $229.
It lands 13 days after Heepsy's previous change, "Heepsy cuts Plus to $149 and Advanced to $229, slashes result limits" (Jun 30, 2026). Before that Pulse recorded "Heepsy: Plus price cut $199→$149, Advanced $299→$229 + 2 more changes" (Jul 3, 2026), "Heepsy expands free support and adds creator tracking to Advanced" (Jun 22, 2026) and "Heepsy opens campaign reporting to Free and Starter plan users" (May 12, 2026). Heepsy has been tracked since 2026-02-27.
In the same window HubSpot, Hootsuite, Sproutsocial, Sendible and Later also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · DiscountRewordedSave up to 20%Save up to 25%
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Discount | Save up to 20% | Save up to 25% | Reworded |
Values as written on Heepsy's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Heepsy's pricing page (www.heepsy.com) from Jul 6, 2026 and Jul 13, 2026; the change is marked near the top of the page, where "Save up to 20%" becomes "Save up to 25%".
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The two full-page captures with this change marked up are free with an account.
Heepsy, the last 90 days
Full history- Oct 12, 2026improvedHeepsy makes projects unlimited, quadruples Advanced creator tracking to 400
- Sep 28, 2026improvedHeepsy drops 20% NGO discount disclosure in pricing page redesign
- Jul 13, 2026packagingHeepsy sweetens annual billing pitch: discount messaging jumps to 25% off · this change
- Jun 30, 2026improvedHeepsy cuts Plus to $149 and Advanced to $229, slashes result limits
- Jul 3, 2026improvedHeepsy: Plus price cut $199→$149, Advanced $299→$229 + 2 more changes
- Jun 22, 2026improvedHeepsy expands free support and adds creator tracking to Advanced
- May 12, 2026improvedHeepsy opens campaign reporting to Free and Starter plan users
Across Marketing & Content in the same window
All Marketing & Content changes- HubSpotJul 13HubSpot Sales Starter quietly drops Custom Channels API from Sales Hub Enterp...
- HootsuiteJul 6Hootsuite: Enterprise plan hides minimum seat requirement (5+ → Custom)
- SproutsocialJul 4Sproutsocial demotes reporting and send-time tools to Essentials, adds inbox ...
- SendibleJul 4Sendible drops user caps for unlimited, rebrands 4 of 5 plans
- LaterJul 3Later: TikTok/Multi-profile Best Times to Post added to Starter and Growth plans
Questions about this change
Did Heepsy raise prices in July 2026?
No list-price increase was recorded between Jul 6, 2026 and Jul 13, 2026. The change Pulse detected was a pricing change: discount change.
What changed on Heepsy's pricing page between Jul 6, 2026 and Jul 13, 2026?
Discount: Save up to 20% → Save up to 25%, reworded. Pulse compared the captures it took on Jul 6, 2026 and Jul 13, 2026; the before/after table above lists each item as written on the page.
How often does Heepsy change its pricing?
Pulse recorded 4 other pricing-page changes for Heepsy in the 90 days before this one; the previous change was "Heepsy cuts Plus to $149 and Advanced to $229, slashes result limits" on Jun 30, 2026; Heepsy has been tracked since 2026-02-27.