Everlance Introduces Custom Pricing for CPM and FAVR Programs, Moving Away from Standard Monthly Rates
What happened
Between the Jan 1, 2025 and Apr 1, 2025 captures of Everlance's pricing page, Pulse recorded 2 changes: CPM Program pricing hidden - changed from $10/user/month billed annually to 'Let's meet' with custom pricing; FAVR Program pricing hidden - changed from $33/user/month billed annually to 'Custom' with contact sales. Pulse files it as a pricing change (price hidden) with a downward direction. Pulse's latest capture (Jul 27, 2026) lists Starter at $69.99 and Professional at $99.99.
Everlance's previous recorded change was "Everlance Renames Free Plan from 'Occasional Driver' to 'Free'" (Q1 2024). Everlance has been tracked since 2023-12-08.
In the same window Zoho, Expensify, Ramp and Brex also changed their Finance & Accounting pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- CPM Program · Price visibilityChanged
Before$10/user/month billed annually
After'Let's meet'
- FAVR Program · Price visibilityChanged
Before$33/user/month billed annually
After'Custom'
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| CPM Program | Price visibility | $10/user/month billed annually | 'Let's meet' | Changed |
| FAVR Program | Price visibility | $33/user/month billed annually | 'Custom' | Changed |
Values as written on Everlance's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Everlance's pricing page (everlance.com) from Jan 1, 2025 and Apr 1, 2025; the change is marked on the page, where "$10/user/month billed annually" becomes "'Let's meet'".
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The two full-page captures with this change marked up are free with an account.
Everlance, pricing history
Full history- Jul 27, 2026improvedEverlance swaps AI deduction finder for free tax filing, boosts mileage cap
- Jul 6, 2026increaseEverlance hikes Professional and Starter plan prices, adds monthly billing op...
- Q1 2025packagingEverlance Introduces Custom Pricing for CPM and FAVR Programs, Moving Away from Standard Monthly Rates · this change
- Q1 2024packagingEverlance Renames Free Plan from 'Occasional Driver' to 'Free'
Across Finance & Accounting in the same window
All Finance & Accounting changes- ZohoJan 14Zoho Subscriptions Introduces In-App Purchase Management to Premium Plan, Enhancing User Experience and Value
- ExpensifyJan 13Expensify Removes SmartScan Limit for Free Tier, Offering Unlimited Scans to Individuals
- RampJan 12Ramp Introduces Treasury Features to Free Plan, Offering Up to 4.11% Returns with No Fees or Minimums
- BrexJan 11Brex Lowers Money Market Fund Yield from 4.39% to 4.21%
Questions about this change
Did Everlance raise prices in April 2025?
No list-price increase was recorded between Jan 1, 2025 and Apr 1, 2025. The change Pulse detected was a pricing change: price hidden.
What changed on Everlance's pricing page between Jan 1, 2025 and Apr 1, 2025?
CPM Program price visibility: $10/user/month billed annually → 'Let's meet', changed; FAVR Program price visibility: $33/user/month billed annually → 'Custom', changed. Pulse compared the captures it took on Jan 1, 2025 and Apr 1, 2025; the before/after table above lists each item as written on the page.
How often does Everlance change its pricing?
Pulse recorded 0 other pricing-page changes for Everlance in the 90 days before this one; the previous change was "Everlance Renames Free Plan from 'Occasional Driver' to 'Free'" in Q1 2024; Everlance has been tracked since 2023-12-08.