Pricing change·Oct 3 → Jan 1, 2026·Q4 2025·Business Operations
Dropbox Increases Advanced and Standard Plan Prices as Discounts Expire, Returning to $24 and $15 Per User/Month
What changed
Discount change
Promotional discount eligibility expanded from yearly-only to monthly or yearly plans, with new 'New subscriptions only' restriction
Discount removed
20% discount for Advanced plan expired - price returned from $19.20/user/month to $24/user/month
Discount removed
20% discount for Standard plan expired - price returned from $12/user/month to $15/user/month
Feature added
Preview of Dash AI teammate added to Standard and Advanced plans - includes 'Ask Dash questions, get answers' and 'Summarize meetings and more'
Before and after
Oct 3, 2025 vs Jan 1, 2026Pulse.
100%
Change 1 of 4 · discount changed
Promotional discount eligibility expanded from yearly-only to monthly or yearly plans, with new 'New subscriptions only' restriction
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See the before/after screenshots and every marked-up change.
Q3 2025 · Dropbox Implements 20% Promotional Discount, Reducing Advanced Plan to $19.20/user/month and Standard Plan to $12/user/monthDropbox Drops Promotional Pricing for New Subscribers · Q1 2026
More from Dropbox
Full history →- Week 40, 2026·improvedDropbox launches AI in Dropbox on Standard and Advanced with 250-750 credits
- Week 32, 2026·packagingDropbox: Add-ons pricing section removed (Replay, Sign, DocSend, Reclaim.ai + more)
- Q1 2026·packagingDropbox Drops Promotional Pricing for New Subscribers
- Q3 2025·decreaseDropbox Implements 20% Promotional Discount, Reducing Advanced Plan to $19.20/user/month and Standard Plan to $12/user/month
- Q2 2025·packagingDropbox Reduces Advanced Plan File Transfer Limit from 250 GB to 100 GB
