Dropbox Drops Promotional Pricing for New Subscribers
What happened
Between the Dec 29, 2025 and Mar 30, 2026 captures of Dropbox's pricing page, Pulse recorded one change: Promotional offer valid for first two years of monthly or yearly plan (new subscriptions only) was removed from the pricing page. Pulse files it as a pricing change (discount removed) with a neutral direction. Pulse's latest capture (Sep 28, 2026) lists Plus at $9.99, Standard at $15 and Advanced at $24.
It lands 81 days after Dropbox's previous change, "Dropbox Increases Advanced and Standard Plan Prices as Discounts Expire, Returning to $24 and $15 Per User/Month" (Jan 11, 2026). Dropbox has been tracked since 2023-11-14.
In the same window Microsoft and Box also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · DiscountRemovedDiscountNo discount
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Discount | Discount | No discount | Removed |
Values as written on Dropbox's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Dropbox's pricing page (dropbox.com) from Dec 29, 2025 and Mar 30, 2026; the change is marked near the top of the page, where the discount no longer appears.
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Dropbox, the last 90 days
Full history- Sep 28, 2026improvedDropbox launches AI in Dropbox on Standard and Advanced with 250-750 credits
- Aug 3, 2026packagingDropbox: Add-ons pricing section removed (Replay, Sign, DocSend, Reclaim.ai + more)
- Apr 2, 2026packagingDropbox Drops Promotional Pricing for New Subscribers · this change
- Jan 11, 2026packagingDropbox Increases Advanced and Standard Plan Prices as Discounts Expire, Returning to $24 and $15 Per User/Month
Across Business Operations in the same window
All Business Operations changes- MicrosoftApr 3Microsoft Copilot adds 4K Clipchamp export, AI image tools to Premium plan
- BoxApr 2Box Adds AI Unit Consumption Model to Individual & Team Plans
- BoxJan 21Box Enterprise Advanced Now Available, Accelerating Access to Enhanced Features
- MicrosoftJan 20Microsoft Copilot Transforms Copilot Pro into Family-Oriented 365 Premium Subscription with Enhanced AI Features and Increased Cloud Storage
- MicrosoftJan 20Microsoft Copilot Removes 1-Month Free Trial Promotion for Copilot Pro Subscription
Questions about this change
Did Dropbox raise prices in March 2026?
No list-price increase was recorded between Dec 29, 2025 and Mar 30, 2026. The change Pulse detected was a pricing change: discount removed.
What changed on Dropbox's pricing page between Dec 29, 2025 and Mar 30, 2026?
Discount: Discount → No discount, removed. Pulse compared the captures it took on Dec 29, 2025 and Mar 30, 2026; the before/after table above lists each item as written on the page.
How often does Dropbox change its pricing?
Pulse recorded 1 other pricing-page change for Dropbox in the 90 days before this one; the previous change was "Dropbox Increases Advanced and Standard Plan Prices as Discounts Expire, Returning to $24 and $15 Per User/Month" on Jan 11, 2026; Dropbox has been tracked since 2023-11-14.
