Cognism: Plans renamed, credits-based pricing model, new AI features + CRM Enrichment product
What happened
Between the Mar 30, 2026 and Jun 30, 2026 captures of Cognism's pricing page, Pulse recorded 3 changes: Grow/Elevate renamed to Standard/Pro; list/export quotas replaced by Cognism Credits (1 credit = 1 revealed contact). AI company research, AI persona builder, AI search, SSO added; new CRM Enrichment product launched (live beta). In detail: Plans renamed (Grow to Standard, Elevate to Pro); New AI-powered features added: AI company research, AI persona builder, AI search. New SSO support added. CRM Enrichment launched as a new standalone product (live beta), offered as an add-on to both Standard and Pro plans; usage model overhauled from list/export quotas (3 vs 10 lists, 250 vs 500 contacts/list) to a 'Cognism Credits' system (1 credit = 1 revealed contact, purchasable anytime). Pulse files it as a packaging change (plan renamed, feature added, package change) with an upward direction. The current page lists Standard at $14,000 and Pro at $18,750.
This is the first pricing-page change Pulse has recorded for Cognism. Cognism has been tracked since 2026-02-26.
In the same window Lusha, Seamless.AI and Apollo.io also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Standard, Pro · PlanPlan renamed
Plans renamed (Grow to Standard, Elevate to Pro)
- CRM Enrichment, Standard, Pro · FeatureAddedNo AI-powered featuresAI-powered features
- — · PackagingPackage change
usage model overhauled from list/export quotas (3 vs 10 lists, 250 vs 500 contacts/list) to a 'Cognism Credits' system (1 credit = 1 revealed contact, purchasable anytime).
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Standard, Pro | Plan | Plans renamed (Grow to Standard, Elevate to Pro) | Plan renamed | |
| CRM Enrichment, Standard, Pro | Feature | No AI-powered features | AI-powered features | Added |
| — | Packaging | usage model overhauled from list/export quotas (3 vs 10 lists, 250 vs 500 contacts/list) to a 'Cognism Credits' system (1 credit = 1 revealed contact, purchasable anytime). | Package change | |
Values as written on Cognism's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Cognism's pricing page (cognism.com) from Mar 30, 2026 and Jun 30, 2026; the change is marked near the top of the page, where AI-powered features now appears.
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Across CRM in the same window
All CRM changesQuestions about this change
Did Cognism raise prices in June 2026?
No list-price increase was recorded between Mar 30, 2026 and Jun 30, 2026. The change Pulse detected was a packaging change: plan renamed, feature added, package change.
What changed on Cognism's pricing page between Mar 30, 2026 and Jun 30, 2026?
Plans renamed (Grow to Standard, Elevate to Pro); CRM Enrichment, Standard, Pro feature: No AI-powered features → AI-powered features, added; usage model overhauled from list/export quotas (3 vs 10 lists, 250 vs 500 contacts/list) to a 'Cognism Credits' system (1 credit = 1 revealed contact, purchasable anytime). Pulse compared the captures it took on Mar 30, 2026 and Jun 30, 2026; the before/after table above lists each item as written on the page.
How often does Cognism change its pricing?
Pulse recorded 0 other pricing-page changes for Cognism in the 90 days before this one; Cognism has been tracked since 2026-02-26.