Yola drops free trial, adds free domain to all paid plans
What happened
Between the Feb 9, 2026 and Feb 18, 2026 captures of Yola's pricing page, Pulse recorded 2 changes: 14-day free trial removed from all paid plans; CTA buttons changed from 'Start 14-day free trial' to 'Get started with [Plan]' [trial_package parameter removed from checkout URLs for Business Elite, Business, and Personal plans]; Domain benefit upgraded from discount to free 1-year domain across all paid plans ["Custom domain discount *" replaced with "Free domain for 1 year *" for Business Elite, Business, and Personal plans]. Pulse files it as a packaging change (trial change, feature change) with a neutral direction. Pulse's latest capture (Jun 21, 2026) lists Personal at $9.95, Basic at $14.95, Business at $19.95, Professional at $32.95 and Business Elite at $34.95.
It lands 35 days after Yola's previous change, "Yola Introduces Free Business Email and Expert Onboarding with Business Elite Plan Upgrade" (Jan 14, 2026). Yola has been tracked since 2023-11-29.
In the same window Wix, Squarespace, Jimdo and Shopify also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Business Elite, Personal · TrialRewordedStart 14-day free trialGet started with [Plan]
- Business Elite, Personal · FeatureChangeddiscountfree 1-year domain
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Business Elite, Personal | Trial | Start 14-day free trial | Get started with [Plan] | Reworded |
| Business Elite, Personal | Feature | discount | free 1-year domain | Changed |
Values as written on Yola's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Yola's pricing page (yola.com) from Feb 9, 2026 and Feb 18, 2026; the change is marked near the top of the page, where "Start 14-day free trial" becomes "Get started with [Plan]".
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The two full-page captures with this change marked up are free with an account.
Yola, the last 90 days
Full history- Apr 3, 2026packagingYola Drops 14-Day Free Trial Across All Paid Plans
- Feb 18, 2026packagingYola drops free trial, adds free domain to all paid plans · this change
- Jan 14, 2026improvedYola Introduces Free Business Email and Expert Onboarding with Business Elite Plan Upgrade
Across Business Operations in the same window
All Business Operations changes- WixFeb 18Wix slashes Business plans 50% off through Thursday
- SquarespaceFeb 18Squarespace rebrands Enterprise tier as 'Squarespace Premium
- JimdoJan 21Jimdo Boosts Start Plan Storage by 500%, Offering 30 GB for Enhanced User Experience
- ShopifyJan 13Shopify Increases Shopify Plus Pricing by 15% to $2,300/month on 3-Year Term Amid Other Pricing Changes
Questions about this change
Did Yola raise prices in February 2026?
No list-price increase was recorded between Feb 9, 2026 and Feb 18, 2026. The change Pulse detected was a packaging change: trial change, feature change.
What changed on Yola's pricing page between Feb 9, 2026 and Feb 18, 2026?
Business Elite, Personal trial: Start 14-day free trial → Get started with [Plan], reworded; Business Elite, Personal feature: discount → free 1-year domain, changed. Pulse compared the captures it took on Feb 9, 2026 and Feb 18, 2026; the before/after table above lists each item as written on the page.
How often does Yola change its pricing?
Pulse recorded 1 other pricing-page change for Yola in the 90 days before this one; the previous change was "Yola Introduces Free Business Email and Expert Onboarding with Business Elite Plan Upgrade" on Jan 14, 2026; Yola has been tracked since 2023-11-29.