Back/Whatagraph

Whatagraph

Whatagraph automatically pulls data from your digital marketing channels and turns the numbers into a visual representation.

Entry price

$229

Go · /mo, billed annually

Plans tracked

no add-ons

Pricing changes

Latest Q2 '26

Pricing model

Subscription

Free tier available

Pricing Change History

6 changes

20266 changes

Jul 4, 2026

Improvement

Quarterly

Whatagraph paywalls SSO—full SAML now a paid add-on even on top Prime tier

Credit minimums increased/clarified: renamed Boost→Max tier moved from a fixed 50 credits to 50+, and the top tier changed from an unspecified 'Custom' amount to a defined 100+ credits. 'Data groups & blends' and Dedicated Success Manager moved down into the renamed mid-tier Max; native SSO from the old top tier is gone, with full SAML now sold as a paid Add-on even on the new top tier Prime.

View diff

Jun 19, 2026

Packaging

Weekly

Whatagraph moves BigQuery, API, and SSO behind paid add-ons

Transfer to BigQuery, Public API, and Custom report domain newly designated as paid Add-ons for Go plan; SAML/SSO listed as Add-on for Prime plan in updated pricing table.

View diff

Mar 31, 2026

Packaging

Weekly

Whatagraph Cuts Boost Plan Pricing 20% While Reshuffling Features

Boost plan source credits reduced from 60 to 50. Max plan credits changed from '100+' to 'Custom' (now negotiated rather than fixed). Boost plan price decreased from $579 to $463 per month (billed annually), a ~20% reduction.

View diff

Jan 14, 2026

Packaging

Quarterly

Whatagraph Transitions to USD Pricing: Start Plan Now $229/month and Boost Plan $579/month Annually

Pricing display currency changed from EUR to USD. Start plan now shows $229/month (previously EUR 199/month), Boost plan now shows $579/month (previously EUR 499/month). Both plans remain billed annually.

View diff

Jan 14, 2026

Packaging

Quarterly

Whatagraph Restructures Pricing: Essential Plan Now EUR 219/mo, Advanced Plan EUR 439/mo, Currency Shift from USD to EUR

Extra source credits add-on introduced at 5 EUR per credit for Essential and Advanced plans Extra user seats add-on introduced at 10 EUR per seat for Essential and Advanced plans

View diff

Jan 14, 2026

Packaging

Quarterly

Whatagraph Restructures Pricing: Currency Shift to USD and Major Plan Price Increases Impact Users

Black Friday Sale (Save 20%) with promo code BF2023 removed Professional plan renamed to Essential

View diff