Trustpilot Business drops $99 Starter plan, leaving Free, Plus, Premium…
What happened
Between the Oct 26, 2026 and Nov 2, 2026 captures of Trustpilot's pricing page, Pulse recorded one change: Starter plan ($99/month per domain, billed annually; 100 invitations, 1 user, 1 domain; new small businesses only) removed. Plans now Free, Plus, Premium, Enterprise. Pulse files it as a packaging change (plan removed). Pulse's latest capture (Nov 9, 2026) lists Plus at $319 and Premium at $799.
It lands 35 days after Trustpilot's previous change, "Trustpilot Business adds QR Code Review Collector and multi-domain tools" (Sep 28, 2026). Before that Pulse recorded "Trustpilot Business tightens Starter plan eligibility to new small…" (Aug 17, 2026). Trustpilot has been tracked since 2026-05-22.
In the same window Google and G2 also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Plan removedPlus, Premium, EnterprisePlan
Starter plan ($99/month per domain, billed annually; 100 invitations, 1 user, 1 domain; new small businesses only) removed. Plans now Free, Plus, Premium, Enterprise.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Plus, Premium, Enterprise | Plan | Starter plan ($99/month per domain, billed annually; 100 invitations, 1 user, 1 domain; new small businesses only) removed. Plans now Free, Plus, Premium, Enterprise. | Plan removed | |
Values as written on Trustpilot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Trustpilot's pricing page (business.trustpilot.com) from Oct 26, 2026 and Nov 2, 2026; the change is marked near the top of the page.
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The two full-page captures with this change marked up are free with an account.
Trustpilot, the last 90 days
Full historyDates are the day each change was detected, Eastern time.
- Nov 1, 2026PackagingTrustpilot Business drops $99 Starter plan, leaving Free, Plus, Premium… This change
- Sep 28, 2026PackagingTrustpilot Business adds QR Code Review Collector and multi-domain tools
- Aug 17, 2026PackagingTrustpilot Business tightens Starter plan eligibility to new small…
Across Marketing & Content in the same window
All Marketing & Content changesQuestions about this change
Did Trustpilot raise prices in November 2026?
No list-price increase was recorded between Oct 26, 2026 and Nov 2, 2026 UTC. The change Pulse detected was a packaging change: plan removed.
What changed on Trustpilot's pricing page between Oct 26, 2026 and Nov 2, 2026 UTC?
Starter plan ($99/month per domain, billed annually; 100 invitations, 1 user, 1 domain; new small businesses only) removed. Plans now Free, Plus, Premium, Enterprise. Pulse compared the captures it took on Oct 26, 2026 and Nov 2, 2026 UTC; the before/after table above lists each item as written on the page.
How often does Trustpilot change its pricing?
Pulse recorded 2 other pricing-page changes for Trustpilot in the 90 days before this one; the previous change was "Trustpilot Business adds QR Code Review Collector and multi-domain tools" on Sep 28, 2026; Trustpilot has been tracked since 2026-05-22.
