Tella rewords Pro, Premium and Enterprise taglines, prices unchanged
What happened
Between the Oct 19, 2026 and Oct 26, 2026 captures of Tella's pricing page, Pulse recorded one change: Plan taglines reworded: Pro 'The essentials for creating pro video', Premium 'Advanced features for greater control', Enterprise 'Custom solutions for specific requirements'. Prices unchanged. Pulse files it as a product change (positioning) with a neutral direction. The current page lists Pro at $13 and Premium at $19.
This is the first pricing-page change Pulse has recorded for Tella. Tella has been tracked since 2026-09-08.
In the same window Loom and Wondershare also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Pro, Premium, Enterprise · PositioningPositioning
Plan taglines reworded: Pro 'The essentials for creating pro video', Premium 'Advanced features for greater control', Enterprise 'Custom solutions for specific requirements'. Prices unchanged.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Pro, Premium, Enterprise | Positioning | Plan taglines reworded: Pro 'The essentials for creating pro video', Premium 'Advanced features for greater control', Enterprise 'Custom solutions for specific requirements'. Prices unchanged. | Positioning | |
Values as written on Tella's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Tella's pricing page (www.tella.com) from Oct 19, 2026 and Oct 26, 2026; the change is marked near the top of the page.
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The two full-page captures with this change marked up are free with an account.
Across Marketing & Content in the same window
All Marketing & Content changes- LoomOct 8Loom adds Record for agents and Advanced controls, drops Variables
- WondershareSep 21Wondershare PDFelement V13 launches with up to 79% off countdown promo
- LoomJul 3Loom: Enterprise plan adds EBA Compliance & downloadable insights
- LoomJun 15Loom expands AI features to lower-tier plans
- LoomApr 27Loom Opens Admin Insights to Business + AI Plan Users
Questions about this change
Did Tella raise prices in October 2026?
No list-price increase was recorded between Oct 19, 2026 and Oct 26, 2026. The change Pulse detected was a product change: positioning.
What changed on Tella's pricing page between Oct 19, 2026 and Oct 26, 2026?
Plan taglines reworded: Pro 'The essentials for creating pro video', Premium 'Advanced features for greater control', Enterprise 'Custom solutions for specific requirements'. Prices unchanged. Pulse compared the captures it took on Oct 19, 2026 and Oct 26, 2026; the before/after table above lists each item as written on the page.
How often does Tella change its pricing?
Pulse recorded 0 other pricing-page changes for Tella in the 90 days before this one; Tella has been tracked since 2026-09-08.