Roofr rolls out Change Orders as 'Coming soon' tag disappears
What happened
Between the Oct 12, 2026 and Oct 19, 2026 captures of Roofr's pricing page, Pulse recorded one change: Change Orders (Production Management) no longer marked 'Coming soon'; the feature is now presented as available. Pulse files it as a product change (feature added) with an upward direction. The current page lists Essentials at $209, Scale at $299, SMS at $49, Roofr Sites at $85 and Instant Estimator at $125.
It lands 104 days after Roofr's previous change, "Roofr removes seat caps, offers unlimited users on every base plan" (Jul 6, 2026). Before that Pulse recorded "Roofr launches Measure+ as $109/mo standalone plan" (Jun 10, 2026) and "Roofr upgrades Scale plan to unlimited seats and automations" (May 26, 2026). Roofr has been tracked since 2026-05-14.
In the same window Hover and DroneDeploy also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · FeatureFeature added
Change Orders (Production Management) no longer marked 'Coming soon'; the feature is now presented as available.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Feature | Change Orders (Production Management) no longer marked 'Coming soon'; the feature is now presented as available. | Feature added | |
Values as written on Roofr's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Roofr's pricing page (roofr.com) from Oct 12, 2026 and Oct 19, 2026; the change is marked in the lower part of the page.
Sign in to see the evidence
The two full-page captures with this change marked up are free with an account.
Roofr, pricing history
Full history- Oct 19, 2026improvedRoofr rolls out Change Orders as 'Coming soon' tag disappears · this change
- Jul 6, 2026improvedRoofr removes seat caps, offers unlimited users on every base plan
- Jun 10, 2026packagingRoofr launches Measure+ as $109/mo standalone plan
- May 26, 2026improvedRoofr upgrades Scale plan to unlimited seats and automations
Across Business Operations in the same window
All Business Operations changes- HoverOct 12Hover raises .news domain price to $46.99/year, up from $41.99
- DroneDeploySep 28DroneDeploy drops Beta tag on Ground Pro, pivots to Interior Maps and 3D Walk
- HoverOct 5Hover cuts .co domains 32% to $25.99 for registration, renewal and transfer
- HoverAug 31Hover: .xyz domain price increase ($19.99→$22.99)
Questions about this change
Did Roofr raise prices in October 2026?
No list-price increase was recorded between Oct 12, 2026 and Oct 19, 2026. The change Pulse detected was a product change: feature added.
What changed on Roofr's pricing page between Oct 12, 2026 and Oct 19, 2026?
Change Orders (Production Management) no longer marked 'Coming soon'; the feature is now presented as available. Pulse compared the captures it took on Oct 12, 2026 and Oct 19, 2026; the before/after table above lists each item as written on the page.
How often does Roofr change its pricing?
Pulse recorded 0 other pricing-page changes for Roofr in the 90 days before this one; the previous change was "Roofr removes seat caps, offers unlimited users on every base plan" on Jul 6, 2026; Roofr has been tracked since 2026-05-14.