San Francisco-based construction tech company founded 2016. Private. Operates in roofing industry across North America. Serves roofing contractors with CRM, estimating, proposals, project management, and payments.
Pricing Change History
4 changesChange Orders (Production Management) no longer marked 'Coming soon'; the feature is now presented as available.
Team seats limit removed for all base plans: Starter, Measure+, and Essentials moved from capped seats (2, 2, 5) to Unlimited, matching Scale. Each plan card now also lists 'Unlimited users' as a feature bullet.
Measure+ upgraded from add-on (Starter-only upgrade) to a full base plan, joining Starter, Essentials, and Scale at $109/mo. The 'FASTER MEASUREMENTS' add-on block was removed from the add-ons section.
Scale plan limits upgraded to Unlimited: automations increased from 25+ to Unlimited, team seats increased from 10 to Unlimited, and PDF Signer expanded from 15+ templates to Unlimited. Measure+ add-on added as an explicit column in the full plan comparison table, making its per-feature entitlements visible alongside base plans for the first time.
Research Roofr's pricing with the Pulse Agent
Ask anything about Roofr's plans, packaging shifts, and how it compares across the market — answered live from verified data.
Ask the agentCurrent plans
Captured| Plan | Type | Price |
|---|---|---|
| Starter | Plan | Free |
| Essentials | Plan | $209 /mobilled annually · $249 billed monthly |
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| Scale | Plan | $299 /mobilled annually · $349 billed monthly |
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| SMS | Add-on | $49 /mo |
| Roofr Sites | Add-on | $85 /mobilled annually · $99 billed monthly |
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| Instant Estimator | Add-on | $125 /mobilled annually · $149 billed monthly |
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| Measure+ (2 hr) | Add-on | $145 /mobilled annually · $169 billed monthly |
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| Measure+ (6 hr) | Add-on | $95 /mobilled annually · $109 billed monthly |
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| AI Receptionist | Add-on | $85 /mobilled annually · $99 billed monthly |
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Company Facts
How Roofr compares with its peers
| Company | Entry price | Last change |
|---|---|---|
H Hover | $132.99 per domain per year | Oct 12, 2026 |
D DroneDeploy | $159 /mo, billed annually | Sep 28, 2026 |
A Autodesk | CAD 242 /mo, billed annually | — |
1 17hats | $50 /mo, billed annually | — |
1 1Director | $175 /mo | — |
2 2020 Spaces | $995 /user/mo, billed annually | — |
Roofr pricing FAQ
- How much does Roofr cost?
- Roofr pricing starts at $209/mo on Essentials, billed annually. Roofr lists 3 plans on its pricing page; the Starter plan is free.
- Does Roofr have a free plan?
- Yes. Roofr's Starter plan is free; paid plans start at $209/mo on Essentials, billed annually.
- What pricing model does Roofr use?
- Roofr uses subscription pricing across 3 plans, with a free tier.
- When did Roofr last change its pricing?
- Oct 19, 2026: Roofr rolls out Change Orders as 'Coming soon' tag disappears.
- How often has Roofr changed its pricing?
- Pulse has recorded 4 pricing changes for Roofr since it started tracking on May 14, 2026; the pricing page was last captured on Oct 19, 2026.
- Who are Roofr's pricing peers?
- Pulse compares Roofr with Hover, DroneDeploy, Autodesk, 17hats, 1Director and 2020 Spaces.