Quicken Introduces New Business & Personal Plan at $3.99/month Amid Significant Price Increases for Simplifi and Classic Premier
What happened
Between the Jan 1, 2025 and Apr 11, 2025 captures of Quicken's pricing page, Pulse recorded 5 changes: Classic Premier discount reduced from 50% to 25% off $7.99 base price; Classic Premier promotional price increased from $3.99/month to $5.99/month (50% increase); Quicken Simplifi discount reduced from 50% to 33% off $5.99 base price; Quicken Simplifi promotional price increased from $2.99/month to $3.99/month (33% increase); New Quicken Business & Personal plan introduced at $3.99/month ($7.99 base with 50% off). Web and mobile app for self-employed and small business owners, includes invoicing and Schedules C & E. Pulse files it as a pricing change (discount change, price increase, new plan) with an upward direction. Pulse's latest capture (Oct 12, 2026) lists Quicken Simplifi at $2.99, Classic Deluxe at $2.99, Quicken Business & Personal at $3.99, Classic Premier at $4.19 and Classic Business & Personal at $5.99.
Quicken's previous recorded change was "Quicken Simplifi and Classic Premier Boost Promotional Discounts to 50%, Reducing Prices to $2.99 and $3.99 per Month" (Q4 2024). Quicken has been tracked since 2024-10-01.
In the same window Sage, Quickbooks, Zoho and Freshbooks also changed their Finance & Accounting pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Classic Premier · Discount−50%50%25%
- Classic Premier · Price+50%$3.99/month$5.99/month
- Quicken Simplifi · Discount−34%50%33%
- Quicken Simplifi · Price+33%$2.99/month$3.99/month
- Quicken Business & Personal · PlanAdded
BeforeNot listed
AfterQuicken Business & Personal plan
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Classic Premier | Discount | 50% | 25% | −50% |
| Classic Premier | Price | $3.99/month | $5.99/month | +50% |
| Quicken Simplifi | Discount | 50% | 33% | −34% |
| Quicken Simplifi | Price | $2.99/month | $3.99/month | +33% |
| Quicken Business & Personal | Plan | Not listed | Quicken Business & Personal plan | Added |
Values as written on Quicken's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Quicken's pricing page (quicken.com) from Jan 1, 2025 and Apr 11, 2025; the change is marked near the top of the page, where classic premier price reads $3.99/month and then $5.99/month.
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The two full-page captures with this change marked up are free with an account.
Quicken, the last 90 days
Full history- Week 2, 2026packagingQuicken Extends New Membership Promo Deadline to January 31
- Week 1, 2026packagingQuicken Extends First-Year Discount Deadline to January 25
- Q2 2025decreaseQuicken Simplifi Plan Sees Major Discount Increase to 50% Off, Now Just $2.99/Month
- Q1 2025increaseQuicken Introduces New Business & Personal Plan at $3.99/month Amid Significant Price Increases for Simplifi and Classic Premier · this change
- Q4 2024packagingQuicken Simplifi and Classic Premier Boost Promotional Discounts to 50%, Reducing Prices to $2.99 and $3.99 per Month
Across Finance & Accounting in the same window
All Finance & Accounting changes- SageJan 12Sage Raises Payroll Premium Cost to $16.50 per Employee/Month Amid Other Pricing Changes
- QuickbooksJan 12Quickbooks Essentials and Advanced Plans See Significant Price Hikes Amid New AI Features and Increased Promotional Discounts
- ZohoJan 11Zoho Sprints Premier Plan Enhances Features with New Layout Rules Addition
- FreshbooksJan 10Freshbooks Increases Promotional Discount to 75% Off for 3 Months While Reducing Free Trial Period to 7 Days
Questions about this change
Did Quicken raise prices in April 2025?
Yes. Pulse captured Quicken's pricing page on Jan 1, 2025 and again on Apr 11, 2025 and recorded 2 price increases: Classic Premier: $3.99/month → $5.99/month (+50%); Quicken Simplifi: $2.99/month → $3.99/month (+33%).
What changed on Quicken's pricing page between Jan 1, 2025 and Apr 11, 2025?
Classic Premier discount: 50% → 25% (−50%); Classic Premier price: $3.99/month → $5.99/month (+50%); Quicken Simplifi discount: 50% → 33% (−34%); Quicken Simplifi price: $2.99/month → $3.99/month (+33%); Quicken Business & Personal plan: Not listed → Quicken Business & Personal plan, added. Pulse compared the captures it took on Jan 1, 2025 and Apr 11, 2025; the before/after table above lists each item as written on the page.
How often does Quicken change its pricing?
Pulse recorded 1 other pricing-page change for Quicken in the 90 days before this one; the previous change was "Quicken Simplifi and Classic Premier Boost Promotional Discounts to 50%, Reducing Prices to $2.99 and $3.99 per Month" in Q4 2024; Quicken has been tracked since 2024-10-01.