Planable adds top banner promoting existing Social Listening add-on
What happened
Between the Sep 14, 2026 and Sep 21, 2026 captures of Planable's pricing page, Pulse recorded one change: New closeable top-of-page banner announces 'Social Listening is live', promoting the existing Social listening add-on. Add-on price ($82.5/workspace/month) and feature bullets are unchanged, so this is marketing framing, not a pricing or entitlement change. Pulse files it as a product change (positioning) with a neutral direction. Pulse's latest capture (Oct 5, 2026) lists Basic at $33, Pro at $49, Social Listening at $82.5, Analytics at $12 and Social Inbox at $7.5.
It lands 35 days after Planable's previous change, "Planable adds Competitor Analytics to feature comparison on all plans" (Aug 17, 2026). Before that Pulse recorded "Planable: Free plan removed from pricing page; MCP Connector + Public API added to paid plans" (Jul 4, 2026). Planable has been tracked since 2026-03-02.
In the same window MeetEdgar, Sproutsocial, Buffer, Hootsuite and Later also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Social Listening · PositioningPositioning
New closeable top-of-page banner announces 'Social Listening is live', promoting the existing Social listening add-on. Add-on price ($82.5/workspace/month) and feature bullets are unchanged, so this is marketing framing, not a pricing or entitlement change.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Social Listening | Positioning | New closeable top-of-page banner announces 'Social Listening is live', promoting the existing Social listening add-on. Add-on price ($82.5/workspace/month) and feature bullets are unchanged, so this is marketing framing, not a pricing or entitlement change. | Positioning | |
Values as written on Planable's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Planable's pricing page (planable.io) from Sep 14, 2026 and Sep 21, 2026; the change is marked near the top of the page.
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Planable, the last 90 days
Full history- Oct 5, 2026packagingPlanable folds Analytics and Social inbox add-ons into Enterprise plan
- Sep 21, 2026packagingPlanable adds top banner promoting existing Social Listening add-on · this change
- Aug 17, 2026improvedPlanable adds Competitor Analytics to feature comparison on all plans
- Jul 4, 2026improvedPlanable: Free plan removed from pricing page; MCP Connector + Public API added to paid plans
Across Marketing & Content in the same window
All Marketing & Content changes- MeetEdgarSep 7MeetEdgar adds Social Inbox to Edgar plan, locks Eddie tier out
- SproutsocialAug 24Sprout Social launches Trellis AI agent across all plans
- BufferAug 10Buffer: Free plan 24-hr API limit raised (100→250)
- HootsuiteJul 6Hootsuite: Enterprise plan hides minimum seat requirement (5+ → Custom)
- LaterJul 3Later: TikTok/Multi-profile Best Times to Post added to Starter and Growth plans
Questions about this change
Did Planable raise prices in September 2026?
No list-price increase was recorded between Sep 14, 2026 and Sep 21, 2026. The change Pulse detected was a product change: positioning.
What changed on Planable's pricing page between Sep 14, 2026 and Sep 21, 2026?
New closeable top-of-page banner announces 'Social Listening is live', promoting the existing Social listening add-on. Add-on price ($82.5/workspace/month) and feature bullets are unchanged, so this is marketing framing, not a pricing or entitlement change. Pulse compared the captures it took on Sep 14, 2026 and Sep 21, 2026; the before/after table above lists each item as written on the page.
How often does Planable change its pricing?
Pulse recorded 2 other pricing-page changes for Planable in the 90 days before this one; the previous change was "Planable adds Competitor Analytics to feature comparison on all plans" on Aug 17, 2026; Planable has been tracked since 2026-03-02.