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PagerdutyProduct change · Positioning · Jun 29 → Jul 6, 2026

Pagerduty Service renames Advance credits to 'AI Actions' across all plans

Verified Jul 6, 2026Business OperationsDirection: neutral
The changeCredits — reworded.
Before · Jun 29credits
After · Jul 6AI Actions
reworded
1 change2 capturesJun 29, 2026 → Jul 6, 2026

What happened

Between the Jun 29, 2026 and Jul 6, 2026 captures of Pagerduty's pricing page, Pulse recorded one change: PagerDuty Advance one-time allotment renamed 'credits' to 'AI Actions' on Professional (1,000), Business (5,000), Enterprise (20,000) plan cards and add-on upsell lines; new tooltip defines the unit. Pulse files it as a product change (positioning) with a neutral direction. The current page lists Professional at $21, Business at $41, Stakeholder License at $150, AIOps at $699 and PagerDuty Advance for Incident Management at $415.

It lands 90 days after Pagerduty's previous change, "Pagerduty Service launches Operations Cloud pricing tab with NEW badge" (Apr 6, 2026). Before that Pulse recorded "Pagerduty Service Bundles PagerDuty Advance with 1,000 Credits into Professional Plan, Enhancing Value for Users" (Q2 2025), "Pagerduty Service Expands Status Pages Add-on with Variable Pricing and Audience-Specific Features" (Q1 2025) and "Pagerduty Service Removes Runbook Automation Add-On from Business and Enterprise Plans, Replacing It with Workflow Automation" (Dec 2024). Pagerduty has been tracked since 2024-10-01.

In the same window Atlassian, Grafana and Everbridge also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • Professional, Business, Enterprise · PositioningReworded
    creditsAI Actions

Values as written on Pagerduty's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Pagerduty's pricing page (pagerduty.com) from Jun 29, 2026 and Jul 6, 2026; the change is marked near the top of the page, where "credits" becomes "AI Actions".

Sign in to see the evidence

The two full-page captures with this change marked up are free with an account.

Pagerduty, pricing history

Full history
  1. Jul 6, 2026packagingPagerduty Service renames Advance credits to 'AI Actions' across all plans · this change
  2. Apr 6, 2026packagingPagerduty Service launches Operations Cloud pricing tab with NEW badge
  3. Q2 2025improvedPagerduty Service Bundles PagerDuty Advance with 1,000 Credits into Professional Plan, Enhancing Value for Users
  4. Q1 2025improvedPagerduty Service Expands Status Pages Add-on with Variable Pricing and Audience-Specific Features
  5. Dec 2024packagingPagerduty Service Removes Runbook Automation Add-On from Business and Enterprise Plans, Replacing It with Workflow Automation

Across Business Operations in the same window

All Business Operations changes
  1. AtlassianJul 3Confluence: User limit per site raised to 250,000 (from 150,000)
  2. GrafanaJul 3Grafana: New Database Observability product + Assistant moves to token-based pricing
  3. EverbridgeJun 22Everbridge launches Purpose-built AI in critical event management rebrand

Questions about this change

Did Pagerduty raise prices in July 2026?

No list-price increase was recorded between Jun 29, 2026 and Jul 6, 2026. The change Pulse detected was a product change: positioning.

What changed on Pagerduty's pricing page between Jun 29, 2026 and Jul 6, 2026?

Professional, Business, Enterprise positioning: credits → AI Actions, reworded. Pulse compared the captures it took on Jun 29, 2026 and Jul 6, 2026; the before/after table above lists each item as written on the page.

How often does Pagerduty change its pricing?

Pulse recorded 0 other pricing-page changes for Pagerduty in the 90 days before this one; the previous change was "Pagerduty Service launches Operations Cloud pricing tab with NEW badge" on Apr 6, 2026; Pagerduty has been tracked since 2024-10-01.