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HomeOwlerAll changesPro price raised 11%
OwlerPricing change · Price increase · Jan 5 → Apr 1, 2024

Owler Pro Plan Price Increased by 11.4% to $39/Month, Effective Immediately

Verified Jan 12, 2026Marketing & ContentDirection: up
The changePro price — price increase.
Before · Jan 5$35/month
After · Apr 1$39/month
+11%
1 change2 capturesJan 5, 2024 → Apr 1, 2024

What happened

Between the Jan 5, 2024 and Apr 1, 2024 captures of Owler's pricing page, Pulse recorded one change: Pro plan increased from $35/month to $39/month (11.4% increase, billed annually). Pulse files it as a pricing change (price increase) with an upward direction. Pulse's latest capture (Jun 30, 2026) lists Pro at $39.

This is the first pricing-page change Pulse has recorded for Owler. Owler has been tracked since 2023-11-14.

In the same window Crunchbase also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • Pro · Price+11%
    $35/month$39/month

Values as written on Owler's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Owler's pricing page (owler.com) from Jan 5, 2024 and Apr 1, 2024; the change is marked on the page, where pro price reads $35/month and then $39/month.

Sign in to see the evidence

The two full-page captures with this change marked up are free with an account.

Owler, pricing history

Full history
  1. Q3 2024packagingOwler Reveals Pro Plan Pricing at $39/Month, Community Plan Snapshots and Insights Limited to 1 per Month
  2. Q2 2024packagingOwler Discontinues Max Plan, Introduces Enterprise Plan with Custom Pricing and API Access
  3. Q1 2024increaseOwler Pro Plan Price Increased by 11.4% to $39/Month, Effective Immediately · this change

Across Marketing & Content in the same window

All Marketing & Content changes
  1. CrunchbaseJan 11Crunchbase Pro Plan Annual Pricing Increased by 60.8% from $49 to $79/month Amidst Other Significant Changes
  2. CrunchbaseJan 11Crunchbase Increases Annual Billing Discount to 38% for New Users Amid Feature Removals
  3. CrunchbaseJan 11Crunchbase Discontinues Starter Plan, Introduces New Add-Ons Including Salesforce Enrichment and Data Boost for Pro Users
  4. CrunchbaseJan 11Crunchbase Reduces Pro Plan Export Capability and Decreases Business Tier Export Limit, Significantly Impacting Data Access for Users

Questions about this change

Did Owler raise prices in April 2024?

Yes. Pulse captured Owler's pricing page on Jan 5, 2024 and again on Apr 1, 2024 and recorded 1 price increase: Pro: $35/month → $39/month (+11%).

What changed on Owler's pricing page between Jan 5, 2024 and Apr 1, 2024?

Pro price: $35/month → $39/month (+11%). Pulse compared the captures it took on Jan 5, 2024 and Apr 1, 2024; the before/after table above lists each item as written on the page.

How often does Owler change its pricing?

Pulse recorded 0 other pricing-page changes for Owler in the 90 days before this one; Owler has been tracked since 2023-11-14.

Owler Pro Plan Price Increased by 11.4% to $39/Month, Effective Immediately — Apr 1, 2024 · PricingSaaS Pulse