Navattic: new 'Startup' plan added at $125/mo
What happened
Between the Jul 20, 2026 and Jul 27, 2026 captures of Navattic's pricing page, Pulse recorded one change: New 'Startup' tier introduced at $125/mo billed annually, inserted between Starter (free) and Base ($500/mo). In detail: New 'Startup' plan added at $125/mo (billed annually), inserted between the existing Starter (free) and Base ($500/mo) tiers. Pulse files it as a packaging change (new plan) with an upward direction. Pulse's latest capture (Nov 2, 2026) lists Base at $500 and Growth at $1,000.
This is the first pricing-page change Pulse has recorded for Navattic. Navattic has been tracked since 2026-07-05.
In the same window HubSpot and Drift also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Startup, Starter, Base · PlanAddedNo 'Startup' plan'Startup' plan
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Startup, Starter, Base | Plan | No 'Startup' plan | 'Startup' plan | Added |
Values as written on Navattic's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Navattic's pricing page (www.navattic.com) from Jul 20, 2026 and Jul 27, 2026; the change is marked near the top of the page, where 'Startup' plan now appears.
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The two full-page captures with this change marked up are free with an account.
Navattic, pricing history
Full history- Sep 21, 2026improvedNavattic: Sandbox demos premium-ized from Base to Growth
- Jul 27, 2026packagingNavattic: new 'Startup' plan added at $125/mo · this change
Across Marketing & Content in the same window
All Marketing & Content changes- HubSpotJul 27HubSpot CMS Starter Content Hub: Professional swaps Custom reporting for Agent Hub
- DriftJul 2Salesloft (drift): Account agents + Forecast add-ons section removed
- HubSpotJul 27HubSpot Marketing Starter drops $9/1,000 credit rate, goes vague on pricing
- HubSpotJul 27HubSpot CMS Enterprise swaps Custom Reporting for Breeze AI Agent Hub access
- HubSpotJul 20HubSpot Service Starter: Email template limit doubled (5,000 → 10,000) on Starter
Questions about this change
Did Navattic raise prices in July 2026?
No list-price increase was recorded between Jul 20, 2026 and Jul 27, 2026. The change Pulse detected was a packaging change: new plan.
What changed on Navattic's pricing page between Jul 20, 2026 and Jul 27, 2026?
Startup, Starter, Base plan: No 'Startup' plan → 'Startup' plan, added. Pulse compared the captures it took on Jul 20, 2026 and Jul 27, 2026; the before/after table above lists each item as written on the page.
How often does Navattic change its pricing?
Pulse recorded 0 other pricing-page changes for Navattic in the 90 days before this one; Navattic has been tracked since 2026-07-05.