Elementor Implements Major Pricing Overhaul: Lite Plan Discontinued and Entry-Level Price Soars 200% to Host Cloud at $8.99/month
What happened
Between the Apr 1, 2025 and Jul 4, 2025 captures of Elementor's pricing page, Pulse recorded 4 changes: Complete pricing tier restructure with new naming convention: Lite/Basic/Business/Grow/Scale/Ultimate renamed to Host Cloud/Host Cloud+/Host Cloud x3/Host Cloud x10/Host Cloud x25. New branding emphasizes 'Host Cloud' and auto-scaling technology; Entry-level monthly price increased from $2.99 (Lite) to $8.99 (Host Cloud), a 200% increase; Lite plan ($2.99/mo, $36/yr annual) discontinued - lowest entry-level tier eliminated; Second-tier monthly price increased from $9.99 (Basic) to $14.99 (Host Cloud+), a 50% increase. Pulse files it as a pricing change (package change, price increase, plan removed) with an upward direction. Pulse's latest capture (Jun 30, 2026) lists Essential at $5, Advanced Solo at $7, Advanced at $9, One at $15 and Expert at $17.
Elementor's previous recorded change was "Elementor Renames Business Plan Tier to 'Advanced Solo'" (Q1 2025). Elementor has been tracked since 2024-10-01.
In the same window Squarespace, Figma and Adobe also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Complete · PackagingRenamed
BeforeLite/Basic/Business/Grow/Scale/Ultimate
AfterHost Cloud/Host Cloud+/Host Cloud x3/Host Cloud x10/Host Cloud x25
- — · PricePrice increase
Entry-level monthly price increased from $2.99 (Lite) to $8.99 (Host Cloud), a 200% increase
- Lite · PlanRemoved
Before- lowest entry-level tier eliminated
AfterNot listed
- — · PricePrice increase
Second-tier monthly price increased from $9.99 (Basic) to $14.99 (Host Cloud+), a 50% increase
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Complete | Packaging | Lite/Basic/Business/Grow/Scale/Ultimate | Host Cloud/Host Cloud+/Host Cloud x3/Host Cloud x10/Host Cloud x25 | Renamed |
| — | Price | — | $8.99 | Price increase |
| Lite | Plan | - lowest entry-level tier eliminated | Not listed | Removed |
| — | Price | — | $14.99 | Price increase |
Values as written on Elementor's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Elementor's pricing page (elementor.com) from Apr 1, 2025 and Jul 4, 2025; the change is marked on the page, where "Lite/Basic/Business/Grow/Scale/Ultimate" becomes "Host Cloud/Host Cloud+/Host Cloud x3/Host Cloud x10/Host Cloud x25".
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Elementor, the last 90 days
Full history- Feb 16, 2026packagingElementor launches $99/yr Advanced plan for 3 pro websites
- Week 3, 2026packagingElementor Teases Platform Overhaul With Reserve Your Discount CTA
- Jan 11, 2026packagingElementor Discontinues Entry-Level Plan, Significantly Reducing Options for Budget-Conscious Users
- Q2 2025packagingElementor Implements Major Pricing Overhaul: Lite Plan Discontinued and Entry-Level Price Soars 200% to Host Cloud at $8.99/month · this change
- Q1 2025packagingElementor Renames Business Plan Tier to 'Advanced Solo'
Across Business Operations in the same window
All Business Operations changes- SquarespaceJan 12Squarespace Increases Commerce Advanced Plan Price by 6.1% Amidst Multiple Discount Changes
- FigmaJan 11Figma Increases Professional Plan Price by 25% to $15/mo Amidst New Features and Plan Renaming
- AdobeJan 10Adobe Creativecloud Introduces Firefly Pro Plan at $29.99/mo with Early Access Pricing, Amidst Multiple Price Increases for Other Plans
Questions about this change
Did Elementor raise prices in July 2025?
Yes. Pulse captured Elementor's pricing page on Apr 1, 2025 and again on Jul 4, 2025 and recorded 2 price increases: Entry-level monthly price increased from $2.99 (Lite) to $8.99 (Host Cloud), a 200% increase; Second-tier monthly price increased from $9.99 (Basic) to $14.99 (Host Cloud+), a 50% increase.
What changed on Elementor's pricing page between Apr 1, 2025 and Jul 4, 2025?
Complete packaging: Lite/Basic/Business/Grow/Scale/Ultimate → Host Cloud/Host Cloud+/Host Cloud x3/Host Cloud x10/Host Cloud x25, renamed; Entry-level monthly price increased from $2.99 (Lite) to $8.99 (Host Cloud), a 200% increase; Lite plan: - lowest entry-level tier eliminated → Not listed, removed; Second-tier monthly price increased from $9.99 (Basic) to $14.99 (Host Cloud+), a 50% increase. Pulse compared the captures it took on Apr 1, 2025 and Jul 4, 2025; the before/after table above lists each item as written on the page.
How often does Elementor change its pricing?
Pulse recorded 1 other pricing-page change for Elementor in the 90 days before this one; the previous change was "Elementor Renames Business Plan Tier to 'Advanced Solo'" in Q1 2025; Elementor has been tracked since 2024-10-01.