Docusign: Standard plan SMS bullet reworded to signature-first language
What happened
Between the Dec 29, 2025 and Mar 30, 2026 captures of Docusign's pricing page, Pulse recorded one change: Docusign shifted its Standard plan messaging from deal-closing to signature collection: the SMS delivery bullet changed from 'Close deals faster with 5 SMS deliveries (one-time bonus)' to 'Collect signatures faster with 5 SMS deliveries (one-time bonus)'. Plan prices are unchanged (Personal $10, Standard $25, Professional $60). In detail: Standard plan SMS delivery bullet rewording: 'Close deals faster' changed to 'Collect signatures faster'. Comparison table row renamed from 'Send agreements for eSignature' to 'Envelope sends'. Pulse files it as a product change (positioning). Pulse's latest capture (Nov 9, 2026) lists Personal at $10, Standard at $25, Business Pro at $40, IAM Starter at $40 and IAM Standard at $45.
This quarterly roll-up includes 5 changes Pulse first recorded in a shorter period: "Docusign renamed Business Pro Unlimited to Professional and raised the price" (week of Mar 23, 2026, saved Mar 30, 2026), "Docusign drops Professional plan at $60/month per user" (week of Mar 9, 2026, saved Mar 16, 2026) and "Docusign Pulls 3-Month Free Trial Offer on Annual eSignature Plans" (week of Feb 23, 2026, saved Mar 2, 2026) and 2 more. They are the same changes, not new ones. Before that, Docusign's previous recorded change was "Docusign API Renames Connect Feature to Recipient Connect in Advanced Plan" (Q3 2025). Docusign has been tracked since 2023-11-14.
In the same window Pandadoc and Adobe also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- RewordedStandardPositioning
BeforeSend agreements for eSignature
AfterEnvelope sends
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Standard | Positioning | Send agreements for eSignature | Envelope sends | Reworded |
Values as written on Docusign's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Docusign's pricing page (docusign.com) from Dec 29, 2025 and Mar 30, 2026; the change is marked near the top of the page, where "Send agreements for eSignature" becomes "Envelope sends".
Sign in to see the evidence
The two full-page captures with this change marked up are free with an account.
Docusign, the last 90 days
Full history- Jul 2, 2026ImprovementDocuSign API Dev API: added Customized branding to Intermediate plan
- Apr 17, 2026ImprovementDocusign API adds customized branding to Intermediate plan
- Apr 3, 2026PackagingDocusign: Standard plan SMS bullet reworded to signature-first language This change
- Apr 1, 2026PackagingDocusign renamed Business Pro Unlimited to Professional and raised the price.
- Mar 15, 2026PackagingDocusign drops Professional plan at $60/month per user
- Mar 3, 2026PackagingDocusign Pulls 3-Month Free Trial Offer on Annual eSignature Plans
- Feb 23, 2026PackagingDocusign offers 3 months free with promo code ESIGNFREETHREE
- Week of Dec 29, 2025PackagingDocusign Rings in New Year with 30% Off Annual Plans
Across Business Operations in the same window
All Business Operations changes- PandadocApr 3Pandadoc Removes HIPAA Compliance Option From Business Plan
- AdobeApr 1Adobe Creativecloud hikes Stock plan 33% to $39.99 with AI editing tools
- PandadocJan 12Pandadoc Enhances Enterprise Plan with KBA, ID Check, and SMS Verification, While Smart Content Becomes Annual Plan Only
- PandadocJan 12Pandadoc Introduces Free Plan with Unlimited Seats and 60 Docs Annually at No Cost
- PandadocJan 12Pandadoc Enhances Business Plan with New Rooms Feature While Reducing Essentials Plan Support Availability
Questions about this change
Did Docusign raise prices in March 2026?
No list-price increase was recorded between Dec 29, 2025 and Mar 30, 2026. The change Pulse detected was a product change: positioning.
What changed on Docusign's pricing page between Dec 29, 2025 and Mar 30, 2026?
Standard positioning: Send agreements for eSignature → Envelope sends, reworded. Pulse compared the captures it took on Dec 29, 2025 and Mar 30, 2026; the before/after table above lists each item as written on the page.
How often does Docusign change its pricing?
This quarterly roll-up includes 5 changes Pulse first recorded in shorter periods, not new ones; Pulse recorded 0 other pricing-page changes for Docusign in the 90 days before this one; the previous change was "Docusign API Renames Connect Feature to Recipient Connect in Advanced Plan" in Q3 2025; Docusign has been tracked since 2023-11-14.