Spoki caps free messaging, replacing unlimited with 1,000 service messages
What happened
Between the Sep 28, 2026 and Oct 5, 2026 captures of Spoki's pricing page, Pulse recorded one change: Comparison table row 'Free messages: unlimited' replaced by 'Service messages: 1,000 per number/month', capping previously unlimited free messaging. In detail: Free plan service messages capped: comparison table row "Free messages: unlimited" (all plans) replaced by "Service messages" — Free now limited to 1,000 per number/month, paid plans still included (✓). Pulse files it as a packaging change (freemium change) with a neutral direction. The current page lists Service at EUR 39, Marketing at EUR 79, Sales at EUR 119, Voice at EUR 19.99 and SMS Two-way at EUR 19.
It lands 14 days after Spoki's previous change, "Spoki adds AI consulting to Standard, Advanced & Premium tiers" (Sep 21, 2026). Before that Pulse recorded "Spoki hikes WhatsApp Marketing credit rate 15%, real spend jumps to €308.92/mo" (Sep 14, 2026). Spoki has been tracked since 2026-08-27.
In the same window Slack, Microsoft, Zoom, Discord and Google also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Service · Free tierFreemium change
Free plan service messages capped: comparison table row "Free messages: unlimited" (all plans) replaced by "Service messages" — Free now limited to 1,000 per number/month, paid plans still included (✓).
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Service | Free tier | — | 1,000 per number/month | Freemium change |
Values as written on Spoki's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Spoki's pricing page (spoki.com) from Sep 28, 2026 and Oct 5, 2026; the change is marked around the middle of the page.
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Spoki, the last 90 days
Full history- Oct 5, 2026packagingSpoki caps free messaging, replacing unlimited with 1,000 service messages · this change
- Sep 21, 2026improvedSpoki adds AI consulting to Standard, Advanced & Premium tiers
- Sep 14, 2026increaseSpoki hikes WhatsApp Marketing credit rate 15%, real spend jumps to €308.92/mo
Across Marketing & Content in the same window
All Marketing & Content changes- SlackOct 5Slack lists Enterprise+ at $45 per user/month, ending contact-sales pricing
- MicrosoftSep 28Microsoft Speech: batch enhanced-feature no-extra-charge note removed
- ZoomSep 28Zoom Events adds $49/month SIP/H.323 room connector for hybrid events
- DiscordSep 21Discord doubles Nitro file upload cap from 500 MB to 1 GB
- GoogleSep 7Google Workspace: promo discount cut from 50% to 30%/20% off
Questions about this change
Did Spoki raise prices in October 2026?
No list-price increase was recorded between Sep 28, 2026 and Oct 5, 2026. The change Pulse detected was a packaging change: freemium change.
What changed on Spoki's pricing page between Sep 28, 2026 and Oct 5, 2026?
Free plan service messages capped: comparison table row "Free messages: unlimited" (all plans) replaced by "Service messages" — Free now limited to 1,000 per number/month, paid plans still included (✓). Pulse compared the captures it took on Sep 28, 2026 and Oct 5, 2026; the before/after table above lists each item as written on the page.
How often does Spoki change its pricing?
Pulse recorded 2 other pricing-page changes for Spoki in the 90 days before this one; the previous change was "Spoki adds AI consulting to Standard, Advanced & Premium tiers" on Sep 21, 2026; Spoki has been tracked since 2026-08-27.