WhatsApp Pricing Plans & History (2026)
Marketing & Content
Menlo Park, CA-based messaging company founded 2009, owned by Meta Platforms (Public). WhatsApp Business Platform provides per-message business messaging APIs for marketing, utility, authentication and service message…
About WhatsApp pricing
WhatsApp, a Marketing & Content product, is tracked by PricingSaaS for every pricing change, plan update, and packaging shift. WhatsApp currently offers 1 pricing plan. Below you'll find the current WhatsApp pricing plans for 2026, recent pricing history, and answers to common questions about how WhatsApp prices its product.
WhatsApp Pricing Plans
Business Platform
Pricing history for WhatsApp
Frequently asked questions about WhatsApp pricing
How much does WhatsApp cost in 2026? +
WhatsApp publishes its current pricing tiers on its pricing page. PricingSaaS tracks every plan, price point, and add-on so you can see the latest WhatsApp pricing at a glance, plus how it has changed over time.
When did WhatsApp last change its pricing? +
PricingSaaS monitors WhatsApp's pricing page continuously. Sign in to PricingSaaS Pulse to see the full pricing history and get alerts whenever WhatsApp updates plans, prices, or packaging.
Does WhatsApp offer a free plan or trial? +
Free plans, trials, and freemium tiers (when offered) are listed in the plan grid above. If WhatsApp introduces or removes a free tier, the change is captured in PricingSaaS Pulse.
What category is WhatsApp in? +
WhatsApp is tracked under Marketing & Content. Menlo Park, CA-based messaging company founded 2009, owned by Meta Platforms (Public). WhatsApp Business Platform provides per-message business messaging APIs for marketing, utility, authentication and service messages, serving businesses engaging customers at scale.
Track every pricing change at WhatsApp
PricingSaaS Pulse monitors WhatsApp's pricing page continuously. Get notified when plans change, prices shift, or features move.
See pricing history on Pulse